Findings for PPC in Inglewood

Inglewood Ranks Amongst Least Expensive Markets for Google Adwords in USA

SEP's ongoing research into PPC Campaigns has revealed that Inglewood was the 215th least expensive city in USA in keyword bids in Google Adwords for the month of August 2016. Inglewood also ranks amongst the least expensive cities in California, ranking as number 54th. In the study, San Buenaventura ranked as the most expensive city in the country, while Manchester ranked as the least expensive city.

Google Adwords Keyword Prices 22% Lower in Inglewood than Torrance

SEP’s research also tracks Google Adwords price changes and trends in cities across Canada and the U.S. Recent data shows that average prices in Inglewood are 22% lower than in Torrance. The average price of a click in Inglewood is $9.53.

This price differential is expected however, as Torrance has a larger population than Inglewood.

For better comparison of prices, we also compared prices with another city with a similar population, Miami Gardens, and found the average price of a click in Inglewood was 21% lower than in Miami Gardens.

The Price Rank shows how expensive keywords are in certain industry and segment relative to other cities in a country, region and province.

PPC Industry Data for Inglewood

Summary PPC Stats for Inglewood for August 2016
Avg Price per Click Rank in Country Rank in Region Rank in province Mo./Mo. % Price Change
City Average 9.53 215th 64th 54th 2
Automotive/Vehicle Auto Insurance 24.02 155th 37th 27th 0
Dealerships 0.73 224th 75th 63rd NA
Tires 4.46 97th 34th 32nd 0
Towing 5.35 91st 29th 23rd 0
Average 7.80 167th 40th 30th -3
Health, Beauty & Fitness Dentists 11.07 140th 47th 40th 85
Average 11.07 85th 28th 23rd 25
Home & Garden Plumbers 59.91 50th 24th 21st -28
Self Storage Companies 12.60 100th 32nd 32nd NA
Average 31.52 12nd 4th 4th -3
Real Estate Apartment Rentals 0.62 246th 75th 63rd 0
Condos 0.84 185th 62nd 51st NA
Realtors 1.10 241st 78th 65th 0
Average 0.86 271st 80th 69th 0
Shopping Florists 4.87 195th 68th 58th 0
Average 4.87 195th 68th 58th 0
Travel Car Rentals 1.16 220th 75th 65th NA
Hotels 2.89 230th 75th 63rd 0
Average 2.31 259th 79th 66th NA

Study Results for Other Cities:

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About SEP Research*

An ongoing PPC Study by Search Engine People tracks and monitors how paid search in North America’s Top Cities is changing over time for select industries.

The study illustrates the Average Price-Per-Click in a given city for select Industries and their related segments. Additionally, it reveals its current rank to other markets in a Country, Province, and its Month over Month % Price change.

This PPC study monitors the prices of keywords, number of advertisers competing for those keywords, and search volumes. To ensure relative market-to-market comparison keywords tracked are based on sufficient search volumes in all markets studied.

The study includes a limited numbers of keywords to represent each industry, and specific segments in each industry. The main industries tracked are:

  • Automotive/Vehicle
  • B2B
  • Entertainment/Recreation
  • Finance
  • Health/Beauty/Fitness
  • Home & Garden
  • Legal
  • Real Estate
  • Shopping
  • Travel
  • Special Events

Currently the data is updated on monthly basis for nearly 200 keywords in over 300 cities across North America. SEP will continue to add keywords, industries, and baskets over time, so if your industry is not here yet, please check back periodically.

*The information found in this page is an early release of the data found in SEP’s ongoing study, and should not be interpreted as being definitive or statistically significant. It is merely a compilation of the interesting data gathered.