Findings for PPC in Murrieta

Murrieta Ranks Amongst Least Expensive Markets for Google Adwords in USA

SEP's ongoing research into PPC Campaigns has revealed that Murrieta was the 202nd least expensive city in USA in keyword bids in Google Adwords for the month of September 2016. Murrieta also ranks amongst the least expensive cities in California, ranking as number 54th. In the study, San Buenaventura ranked as the most expensive city in the country, while Ontario ranked as the least expensive city.

Year over Year Google Adwords Prices for Murrieta are up in September 2016

SEP's research shows that the average price of a click to advertisers targeting Murrieta keywords increased by (Yr/Yr increase %)% versus the same keywords one year earlier.

Google Adwords Keyword Prices 50% Lower in Murrieta than Temecula

SEP’s research also tracks Google Adwords price changes and trends in cities across Canada and the U.S. Recent data shows that average prices in Murrieta are 50% lower than in Temecula. The average price of a click in Murrieta is $9.19.

This price difference is interesting though, given the population of Temecula is less than Murrieta.

To get a better sense of relative prices, we also compared prices with another similarly sized city, Richmond, and found the average price of a click in Murrieta was 44% lower than in Richmond.

The Price Rank shows how expensive keywords are in certain industry and segment relative to other cities in a country, region and province.

PPC Industry Data for Murrieta


Summary PPC Stats for Murrieta for September 2016
Avg Price per Click Rank in Country Rank in Region Rank in province Mo./Mo. % Price Change
City Average 9.19 202nd 64th 54th -2
Automotive/Vehicle Dealerships 1.87 212nd 69th 58th NA
Tires 3.74 104th 33rd 31st -16
Average 2.81 256th 73rd 60th 0
Entertainment/Recreation Restaurants 4.57 74th 20th 16th -10
Average 4.57 74th 20th 16th -10
Finance Payday Loans 7.35 67th 26th 24th -3
Average 7.35 162nd 51st 42nd NA
Health, Beauty & Fitness Chiropractors 5.65 169th 47th 36th 12
Dentists 13.83 63rd 20th 17th -3
Martial Arts 10.47 1st 1st 1st 0
Average 11.36 67th 15th 14th 0
Home & Garden Appliance Repair 10.09 160th 58th 51st -16
Furniture 3.77 81st 19th 16th 24
Garage Doors 17.59 131st 55th 50th 12
Landscapers 2.41 195th 56th 44th -33
Moving Companies 17.43 101st 32nd 26th 22
Pest Control 19.20 124th 51st 43rd 11
Plumbers 31.11 136th 57th 53rd 3
Self Storage Companies 12.45 60th 16th 16th -14
Average 15.50 162nd 61st 55th 1
Legal Law Firms 16.74 124th 33rd 26th NA
Average 16.74 183rd 54th 44th NA
Real Estate Apartment Rentals 1.23 175th 47th 38th -23
Condos 1.14 138th 39th 29th -16
New Home Developers 5.82 33rd 4th 4th 14
Realtors 1.84 127th 34th 27th -17
Average 2.37 97th 20th 17th -12
Shopping Florists 11.38 6th 4th 3rd 18
Average 11.38 6th 4th 3rd 18
Travel Car Rentals 2.02 199th 70th 61st 5
Hotels 3.36 202nd 71st 59th 0
Average 2.69 246th 78th 65th 2

Study Results for Other Cities:

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About SEP Research*

An ongoing PPC Study by Search Engine People tracks and monitors how paid search in North America’s Top Cities is changing over time for select industries.

The study illustrates the Average Price-Per-Click in a given city for select Industries and their related segments. Additionally, it reveals its current rank to other markets in a Country, Province, and its Month over Month % Price change.

This PPC study monitors the prices of keywords, number of advertisers competing for those keywords, and search volumes. To ensure relative market-to-market comparison keywords tracked are based on sufficient search volumes in all markets studied.

The study includes a limited numbers of keywords to represent each industry, and specific segments in each industry. The main industries tracked are:

  • Automotive/Vehicle
  • B2B
  • Entertainment/Recreation
  • Finance
  • Health/Beauty/Fitness
  • Home & Garden
  • Legal
  • Real Estate
  • Shopping
  • Travel
  • Special Events

Currently the data is updated on monthly basis for nearly 200 keywords in over 300 cities across North America. SEP will continue to add keywords, industries, and baskets over time, so if your industry is not here yet, please check back periodically.

*The information found in this page is an early release of the data found in SEP’s ongoing study, and should not be interpreted as being definitive or statistically significant. It is merely a compilation of the interesting data gathered.