Findings for PPC in Temecula

Temecula Ranks Amongst Least Expensive Markets for Google Adwords in USA

SEP's ongoing research into PPC Campaigns has revealed that Temecula was the 167th least expensive city in USA in keyword bids in Google Adwords for the month of September 2014. Temecula also ranks amongst the least expensive cities in California, ranking as number 37th. In the study, San Buenaventura ranked as the most expensive city in the country, while Ontario ranked as the least expensive city.

Month over Month Google Adwords Prices for Temecula Rise in September 2014

SEP's research shows that the average price of a click to advertisers targeting Temecula keywords increased by 13% in September 2014.

Google Adwords Keyword Prices 27% Lower in Temecula than Murrieta

SEP’s research also tracks Google Adwords price changes and trends in cities across Canada and the U.S. Recent data shows that average prices in Temecula are 27% lower than in Murrieta. The average price of a click in Temecula is $8.48.

This price differential is expected however, as Murrieta has a larger population than Temecula.

To get a better sense of relative prices, we also compared prices with another similarly sized city, Norwalk, and found the average price of a click in Temecula was 48% higher than in Norwalk.

The Price Rank shows how expensive keywords are in certain industry and segment relative to other cities in a country, region and province.

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PPC Industry Data for Temecula

Summary PPC Stats for Temecula for September 2014
Avg Price per Click Rank in Country Rank in Region Rank in province Mo./Mo. % Price Change
City Average 8.48 167th 47th 37th 13
Automotive/Vehicle Auto Parts 1.46 79th 40th 34th NA
Dealerships 3.71 84th 14th 9th NA
Tires 2.98 114th 42nd 36th -23
Towing 3.78 66th 23rd 17th NA
Average 2.98 206th 53rd 42nd NA
B2B Office Furniture 3.97 87th 19th 16th 5
Printers 11.25 11th 5th 4th NA
Average 6.40 59th 16th 13rd 13
Entertainment/Recreation Restaurants 1.41 96th 29th 27th -22
Average 1.41 96th 29th 27th -22
Finance Credit Counselling 12.92 51st 15th 11th NA
Insurance 17.90 101st 28th 24th NA
Payday Loans 11.77 39th 8th 7th NA
Average 14.19 113rd 30th 25th NA
Health, Beauty & Fitness Chiropractors 5.27 144th 49th 37th -5
Cosmetic Surgery 9.16 46th 13rd 11th NA
Dentists 17.38 13rd 3rd 3rd NA
Martial Arts 1.80 81st 23rd 18th 122
Optometrists 4.98 40th 14th 10th NA
Average 10.67 48th 12nd 9th 14
Home & Garden Appliance Repair 11.67 69th 29th 29th NA
Furniture 2.25 116th 17th 14th NA
Garage Doors 20.62 88th 43rd 39th NA
Landscapers 6.31 47th 10th 6th 42
Moving Companies 13.28 100th 31st 26th NA
Pest Control 30.62 46th 21st 16th NA
Plumbers 25.27 145th 56th 48th -24
Roofing 14.21 67th 15th 10th NA
Self Storage Companies 16.04 27th 7th 6th 21
Average 16.01 103rd 45th 40th NA
Legal Law Firms 1.91 218th 50th 38th NA
Average 1.91 230th 54th 42nd NA
Real Estate Apartment Rentals 1.05 157th 40th 32nd -6
Condos 1.15 124th 40th 31st NA
New Home Developers 3.44 83rd 17th 13rd 0
Realtors 2.89 58th 14th 11th 13
Average 2.16 102nd 25th 17th 6
Shopping Florists 4.41 169th 51st 42nd 0
Average 4.41 169th 51st 42nd 0
Travel Car Rentals 2.26 121st 37th 32nd 0
Hotels 3.36 95th 24th 15th -1
Average 2.81 128th 33rd 25th -1

Study Results for Other Cities:

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About SEP Research*

An ongoing PPC Study by Search Engine People tracks and monitors how paid search in North America’s Top Cities is changing over time for select industries.

The study illustrates the Average Price-Per-Click in a given city for select Industries and their related segments. Additionally, it reveals its current rank to other markets in a Country, Province, and its Month over Month % Price change.

This PPC study monitors the prices of keywords, number of advertisers competing for those keywords, and search volumes. To ensure relative market-to-market comparison keywords tracked are based on sufficient search volumes in all markets studied.

The study includes a limited numbers of keywords to represent each industry, and specific segments in each industry. The main industries tracked are:

  • Automotive/Vehicle
  • B2B
  • Entertainment/Recreation
  • Finance
  • Health/Beauty/Fitness
  • Home & Garden
  • Legal
  • Real Estate
  • Shopping
  • Travel
  • Special Events

Currently the data is updated on monthly basis for nearly 200 keywords in over 300 cities across North America. SEP will continue to add keywords, industries, and baskets over time, so if your industry is not here yet, please check back periodically.

*The information found in this page is an early release of the data found in SEP’s ongoing study, and should not be interpreted as being definitive or statistically significant. It is merely a compilation of the interesting data gathered.