Findings for PPC in Coral Springs

Coral Springs Ranks Amongst Least Expensive Markets for Google Adwords in USA

SEP's ongoing research into PPC Campaigns has revealed that Coral Springs was the 139th least expensive city in USA in keyword bids in Google Adwords for the month of April 2015. Coral Springs also ranks amongst the least expensive cities in Florida, ranking as number 14th. In the study, San Buenaventura ranked as the most expensive city in the country, while Manchester ranked as the least expensive city.

Google Adwords Keyword Prices 14% Lower in Coral Springs than Pompano Beach

SEP’s research also tracks Google Adwords price changes and trends in cities across Canada and the U.S. Recent data shows that average prices in Coral Springs are 14% lower than in Pompano Beach. The average price of a click in Coral Springs is $11.95.

This price difference is interesting though, given the population of Pompano Beach is less than Coral Springs.

To get a better sense of relative prices, we also compared prices with another similarly sized city, Carrollton, and found the average price of a click in Coral Springs was 11% lower than in Carrollton.

The Price Rank shows how expensive keywords are in certain industry and segment relative to other cities in a country, region and province.

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PPC Industry Data for Coral Springs

Summary PPC Stats for Coral Springs for April 2015
Avg Price per Click Rank in Country Rank in Region Rank in province Mo./Mo. % Price Change
City Average 11.95 139th 24th 14th 7
Automotive/Vehicle Auto Insurance 33.87 166th 31st 13rd -21
Auto Parts 1.90 74th 9th 8th 56
Dealerships 5.37 28th 4th 3rd NA
Tires 4.85 46th 17th 6th 6
Towing 5.87 66th 10th 6th 25
Average 8.94 169th 32nd 13rd 8
B2B Printers 10.92 26th 5th 2nd 38
Average 10.92 17th 6th 3rd NA
Entertainment/Recreation Restaurants 0.52 216th 48th 18th -45
Average 0.52 216th 48th 18th -45
Finance Insurance 33.78 85th 14th 4th NA
Average 33.78 41st 7th 2nd NA
Health, Beauty & Fitness Chiropractors 10.94 80th 18th 6th 25
Cosmetic Surgery 13.29 23rd 7th 5th NA
Dentists 13.09 101st 15th 9th 67
Martial Arts 7.44 9th 3rd 2nd 89
Optometrists 4.70 69th 17th 8th NA
Average 11.44 83rd 11th 5th 36
Home & Garden Appliance Repair 28.81 21st 1st 1st 11
Furniture 3.07 86th 18th 10th 26
Garage Doors 30.37 83rd 9th 4th 15
Moving Companies 36.55 5th 2nd 2nd 14
Pest Control 47.72 14th 3rd 2nd 39
Plumbers 34.07 103rd 13rd 9th 12
Self Storage Companies 14.13 92nd 20th 8th 11
Average 27.15 20th 2nd 2nd 11
Legal Family Law 14.48 74th 14th 7th NA
Average 14.48 164th 30th 14th NA
Real Estate Apartment Rentals 1.34 175th 40th 12nd 10
Condos 0.89 175th 37th 15th 9
New Home Developers 1.53 198th 42nd 16th -27
Realtors 1.10 245th 46th 15th -15
Average 1.22 259th 47th 17th -5
Shopping Florists 4.16 196th 38th 16th -23
Average 4.16 196th 38th 16th -23
Travel Car Rentals 5.68 4th 2nd 2nd 59
Hotels 2.86 183rd 37th 13rd -1
Average 3.80 70th 12nd 6th 29

Study Results for Other Cities:

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About SEP Research*

An ongoing PPC Study by Search Engine People tracks and monitors how paid search in North America’s Top Cities is changing over time for select industries.

The study illustrates the Average Price-Per-Click in a given city for select Industries and their related segments. Additionally, it reveals its current rank to other markets in a Country, Province, and its Month over Month % Price change.

This PPC study monitors the prices of keywords, number of advertisers competing for those keywords, and search volumes. To ensure relative market-to-market comparison keywords tracked are based on sufficient search volumes in all markets studied.

The study includes a limited numbers of keywords to represent each industry, and specific segments in each industry. The main industries tracked are:

  • Automotive/Vehicle
  • B2B
  • Entertainment/Recreation
  • Finance
  • Health/Beauty/Fitness
  • Home & Garden
  • Legal
  • Real Estate
  • Shopping
  • Travel
  • Special Events

Currently the data is updated on monthly basis for nearly 200 keywords in over 300 cities across North America. SEP will continue to add keywords, industries, and baskets over time, so if your industry is not here yet, please check back periodically.

*The information found in this page is an early release of the data found in SEP’s ongoing study, and should not be interpreted as being definitive or statistically significant. It is merely a compilation of the interesting data gathered.