Findings for PPC in Miami Gardens

Miami Gardens Ranks Amongst Least Expensive Markets for Google Adwords in USA

SEP's ongoing research into PPC Campaigns has revealed that Miami Gardens was the 268th least expensive city in USA in keyword bids in Google Adwords for the month of December 2014. Miami Gardens also ranks amongst the least expensive cities in Florida, ranking as number 18th. In the study, San Buenaventura ranked as the most expensive city in the country, while Manchester ranked as the least expensive city.

Google Adwords Keyword Prices 18% Higher in Miami Gardens than Miramar

SEP’s research also tracks Google Adwords price changes and trends in cities across Canada and the U.S. Recent data shows that average prices in Miami Gardens are 18% higher than in Miramar. The average price of a click in Miami Gardens is $4.73.

This price differential is somewhat surprising however, as Miramar has a larger population than Miami Gardens.

For better comparison of prices, we also compared prices with another similarly sized city in terms of population, Inglewood, and found the average price of a click in Miami Gardens was 41% lower than in Inglewood.

The Price Rank shows how expensive keywords are in certain industry and segment relative to other cities in a country, region and province.

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PPC Industry Data for Miami Gardens


Summary PPC Stats for Miami Gardens for December 2014
Avg Price per Click Rank in Country Rank in Region Rank in province Mo./Mo. % Price Change
City Average 4.73 268th 48th 18th 5
Automotive/Vehicle Auto Parts 0.40 168th 34th 18th -36
Towing 4.54 62nd 10th 7th 0
Average 2.47 248th 48th 17th -5
Health, Beauty & Fitness Dentists 5.30 262nd 49th 18th 7
Average 5.30 269th 49th 19th 2
Home & Garden Pest Control 28.20 49th 10th 7th 54
Self Storage Companies 9.80 179th 37th 17th 2
Average 15.93 135th 25th 14th NA
Real Estate Apartment Rentals 0.81 245th 50th 18th 14
Condos 0.31 211st 50th 20th NA
Realtors 1.29 243rd 48th 17th 120
Average 0.94 272nd 50th 19th 37
Travel Hotels 1.56 236th 47th 19th -2
Average 1.56 262nd 49th 20th NA

Study Results for Other Cities:

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About SEP Research*

An ongoing PPC Study by Search Engine People tracks and monitors how paid search in North America’s Top Cities is changing over time for select industries.

The study illustrates the Average Price-Per-Click in a given city for select Industries and their related segments. Additionally, it reveals its current rank to other markets in a Country, Province, and its Month over Month % Price change.

This PPC study monitors the prices of keywords, number of advertisers competing for those keywords, and search volumes. To ensure relative market-to-market comparison keywords tracked are based on sufficient search volumes in all markets studied.

The study includes a limited numbers of keywords to represent each industry, and specific segments in each industry. The main industries tracked are:

  • Automotive/Vehicle
  • B2B
  • Entertainment/Recreation
  • Finance
  • Health/Beauty/Fitness
  • Home & Garden
  • Legal
  • Real Estate
  • Shopping
  • Travel
  • Special Events

Currently the data is updated on monthly basis for nearly 200 keywords in over 300 cities across North America. SEP will continue to add keywords, industries, and baskets over time, so if your industry is not here yet, please check back periodically.

*The information found in this page is an early release of the data found in SEP’s ongoing study, and should not be interpreted as being definitive or statistically significant. It is merely a compilation of the interesting data gathered.