Findings for PPC in Flint

Flint Ranks Amongst Least Expensive Markets for Google Adwords in USA

SEP's ongoing research into PPC Campaigns has revealed that Flint was the 259th least expensive city in USA in keyword bids in Google Adwords for the month of September 2016. Flint also ranks amongst the least expensive cities in Michigan, ranking as number 4th. In the study, San Buenaventura ranked as the most expensive city in the country, while Ontario ranked as the least expensive city.

Google Adwords Keyword Prices 54% Lower in Flint than Lansing

SEP’s research also tracks Google Adwords price changes and trends in cities across Canada and the U.S. Recent data shows that average prices in Flint are 54% lower than in Lansing. The average price of a click in Flint is $6.33.

This price differential is expected however, as Lansing has a larger population than Flint.

For better comparison of prices, we also compared prices with another city with a similar population, Sandy Springs, and found the average price of a click in Flint was 5% lower than in Sandy Springs.

The Price Rank shows how expensive keywords are in certain industry and segment relative to other cities in a country, region and province.

PPC Industry Data for Flint

Summary PPC Stats for Flint for September 2016
Avg Price per Click Rank in Country Rank in Region Rank in province Mo./Mo. % Price Change
City Average 6.33 259th 72nd 4th 1
Automotive/Vehicle Auto Insurance 14.71 179th 52nd 4th 19
Auto Parts 1.25 118th 47th 4th 0
Dealerships 2.56 180th 64th 5th NA
Tires 4.25 73rd 16th 1st 36
Towing 1.97 174th 58th 4th 0
Average 6.57 179th 51st 4th 6
B2B Office Furniture 7.01 26th 8th 3rd NA
Average 7.01 70th 22nd 3rd NA
Entertainment/Recreation Restaurants 0.56 234th 73rd 5th 2
Average 0.56 234th 73rd 5th 2
Health, Beauty & Fitness Dentists 8.40 206th 67th 4th 42
Average 8.40 177th 58th 3rd 12
Home & Garden Pest Control 20.75 111st 15th 2nd NA
Plumbers 5.54 266th 72nd 5th NA
Roofing 25.87 32nd 13rd 2nd NA
Self Storage Companies 3.37 268th 74th 5th NA
Average 12.21 210th 53rd 3rd NA
Legal Criminal Lawyers 9.84 87th 23rd 3rd 0
Law Firms 4.12 226th 62nd 4th NA
Average 6.98 223rd 56th 3rd NA
Real Estate Apartment Rentals 0.91 223rd 68th 5th NA
Realtors 0.42 268th 77th 7th 24
Average 0.62 283rd 77th 7th 2
Shopping Florists 6.17 128th 36th 3rd -4
Average 6.17 128th 36th 3rd -4
Travel Car Rentals 2.10 194th 64th 3rd NA
Hotels 5.11 54th 20th 1st 0
Average 4.10 75th 27th 1st NA

Study Results for Other Cities:

See full City list:

U.S. Cities

Canadian Cities

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About SEP Research*

An ongoing PPC Study by Search Engine People tracks and monitors how paid search in North America’s Top Cities is changing over time for select industries.

The study illustrates the Average Price-Per-Click in a given city for select Industries and their related segments. Additionally, it reveals its current rank to other markets in a Country, Province, and its Month over Month % Price change.

This PPC study monitors the prices of keywords, number of advertisers competing for those keywords, and search volumes. To ensure relative market-to-market comparison keywords tracked are based on sufficient search volumes in all markets studied.

The study includes a limited numbers of keywords to represent each industry, and specific segments in each industry. The main industries tracked are:

  • Automotive/Vehicle
  • B2B
  • Entertainment/Recreation
  • Finance
  • Health/Beauty/Fitness
  • Home & Garden
  • Legal
  • Real Estate
  • Shopping
  • Travel
  • Special Events

Currently the data is updated on monthly basis for nearly 200 keywords in over 300 cities across North America. SEP will continue to add keywords, industries, and baskets over time, so if your industry is not here yet, please check back periodically.

*The information found in this page is an early release of the data found in SEP’s ongoing study, and should not be interpreted as being definitive or statistically significant. It is merely a compilation of the interesting data gathered.