Findings for PPC in Mesquite

Mesquite Ranks Amongst Least Expensive Markets for Google Adwords in USA

SEP's ongoing research into PPC Campaigns has revealed that Mesquite was the 190th least expensive city in USA in keyword bids in Google Adwords for the month of September 2014. Mesquite also ranks amongst the least expensive cities in Texas, ranking as number 24th. In the study, San Buenaventura ranked as the most expensive city in the country, while Ontario ranked as the least expensive city.

Google Adwords Keyword Prices 47% Lower in Mesquite than Garland

SEP’s research also tracks Google Adwords price changes and trends in cities across Canada and the U.S. Recent data shows that average prices in Mesquite are 47% lower than in Garland. The average price of a click in Mesquite is $7.89.

This price differential is expected however, as Garland has a larger population than Mesquite.

The Price Rank shows how expensive keywords are in certain industry and segment relative to other cities in a country, region and province.

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PPC Industry Data for Mesquite

Summary PPC Stats for Mesquite for September 2014
Avg Price per Click Rank in Country Rank in Region Rank in province Mo./Mo. % Price Change
City Average 7.89 190th 31st 24th NA
Automotive/Vehicle Dealerships 2.84 142nd 32nd 23rd NA
Average 2.84 212nd 34th 26th NA
Entertainment/Recreation Restaurants 0.46 224th 36th 29th NA
Average 0.46 224th 36th 29th NA
Health, Beauty & Fitness Dentists 9.36 153rd 26th 21st NA
Average 9.36 83rd 16th 15th NA
Home & Garden Furniture 1.41 197th 36th 28th NA
Garage Doors 48.17 9th 6th 6th NA
Landscapers 3.53 128th 23rd 17th NA
Pest Control 19.17 167th 26th 22nd NA
Plumbers 13.08 212nd 28th 21st NA
Roofing 20.35 28th 7th 5th NA
Self Storage Companies 8.62 170th 19th 16th 43
Average 15.07 125th 17th 17th NA
Real Estate Apartment Rentals 0.91 174th 32nd 24th NA
Condos 0.66 164th 22nd 17th NA
Realtors 1.47 195th 30th 22nd NA
Average 1.11 234th 36th 27th NA
Travel Car Rentals 2.06 148th 23rd 18th NA
Hotels 3.44 87th 16th 13rd -1
Average 2.98 101st 19th 15th NA

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About SEP Research*

An ongoing PPC Study by Search Engine People tracks and monitors how paid search in North America’s Top Cities is changing over time for select industries.

The study illustrates the Average Price-Per-Click in a given city for select Industries and their related segments. Additionally, it reveals its current rank to other markets in a Country, Province, and its Month over Month % Price change.

This PPC study monitors the prices of keywords, number of advertisers competing for those keywords, and search volumes. To ensure relative market-to-market comparison keywords tracked are based on sufficient search volumes in all markets studied.

The study includes a limited numbers of keywords to represent each industry, and specific segments in each industry. The main industries tracked are:

  • Automotive/Vehicle
  • B2B
  • Entertainment/Recreation
  • Finance
  • Health/Beauty/Fitness
  • Home & Garden
  • Legal
  • Real Estate
  • Shopping
  • Travel
  • Special Events

Currently the data is updated on monthly basis for nearly 200 keywords in over 300 cities across North America. SEP will continue to add keywords, industries, and baskets over time, so if your industry is not here yet, please check back periodically.

*The information found in this page is an early release of the data found in SEP’s ongoing study, and should not be interpreted as being definitive or statistically significant. It is merely a compilation of the interesting data gathered.