Findings for PPC in West Valley City

West Valley City Ranks Amongst Least Expensive Markets for Google Adwords in USA

SEP's ongoing research into PPC Campaigns has revealed that West Valley City was the 170th least expensive city in USA in keyword bids in Google Adwords for the month of September 2016. West Valley City also ranks amongst the least expensive cities in Utah, ranking as number 4th. In the study, San Buenaventura ranked as the most expensive city in the country, while Ontario ranked as the least expensive city.

Google Adwords Keyword Prices 0% Lower in West Valley City than West Jordan

SEP’s research also tracks Google Adwords price changes and trends in cities across Canada and the U.S. Recent data shows that average prices in West Valley City are 0% lower than in West Jordan. The average price of a click in West Valley City is $10.27.

This price difference is interesting though, given the population of West Jordan is less than West Valley City.

To understand if prices in West Valley City align relatively, we also compared prices with Downey, which has a similar population, and found the average price of a click in West Valley City was 43% higher than in Downey.

The Price Rank shows how expensive keywords are in certain industry and segment relative to other cities in a country, region and province.

PPC Industry Data for West Valley City

Summary PPC Stats for West Valley City for September 2016
Avg Price per Click Rank in Country Rank in Region Rank in province Mo./Mo. % Price Change
City Average 10.27 170th 45th 4th -3
Automotive/Vehicle Tires 2.26 207th 59th 3rd NA
Towing 2.64 163rd 51st 3rd -19
Average 2.45 268th 73rd 3rd -4
Entertainment/Recreation Restaurants 1.13 208th 61st 3rd -4
Average 1.13 208th 61st 3rd -4
Health, Beauty & Fitness Chiropractors 11.26 55th 19th 2nd 0
Dentists 9.62 175th 55th 3rd -6
Average 10.44 101st 32nd 3rd -2
Home & Garden Garage Doors 37.20 51st 18th 3rd 0
Plumbers 78.79 6th 3rd 1st NA
Self Storage Companies 10.97 92nd 26th 2nd NA
Average 42.32 1st 1st 1st NA
Real Estate Apartment Rentals 1.08 195th 54th 3rd -36
Realtors 2.33 82nd 27th 4th NA
Average 1.71 179th 49th 4th NA
Travel Hotels 4.71 85th 28th 4th 0
Average 4.71 30th 8th 3rd NA

Study Results for Other Cities:

See full City list:

U.S. Cities

Canadian Cities

Interested in learning if your PPC campaigns are optimized for maximum ROI and performance? Let one of our PPC specialists dive into your Google Adwords or Bing account to review the current setup and identify areas for improvement. They will review your campaigns, ad groups, targeting and keywords among other essential elements. Click below to learn more or to order your PPC audit today.

Get a FREE PPC Audit

About SEP Research*

An ongoing PPC Study by Search Engine People tracks and monitors how paid search in North America’s Top Cities is changing over time for select industries.

The study illustrates the Average Price-Per-Click in a given city for select Industries and their related segments. Additionally, it reveals its current rank to other markets in a Country, Province, and its Month over Month % Price change.

This PPC study monitors the prices of keywords, number of advertisers competing for those keywords, and search volumes. To ensure relative market-to-market comparison keywords tracked are based on sufficient search volumes in all markets studied.

The study includes a limited numbers of keywords to represent each industry, and specific segments in each industry. The main industries tracked are:

  • Automotive/Vehicle
  • B2B
  • Entertainment/Recreation
  • Finance
  • Health/Beauty/Fitness
  • Home & Garden
  • Legal
  • Real Estate
  • Shopping
  • Travel
  • Special Events

Currently the data is updated on monthly basis for nearly 200 keywords in over 300 cities across North America. SEP will continue to add keywords, industries, and baskets over time, so if your industry is not here yet, please check back periodically.

*The information found in this page is an early release of the data found in SEP’s ongoing study, and should not be interpreted as being definitive or statistically significant. It is merely a compilation of the interesting data gathered.