Findings for PPC in Kenosha

Kenosha Ranks Amongst Least Expensive Markets for Google Adwords in USA

SEP's ongoing research into PPC Campaigns has revealed that Kenosha was the 254th least expensive city in USA in keyword bids in Google Adwords for the month of November 2014. Kenosha also ranks amongst the least expensive cities in Wisconsin, ranking as number 4th. In the study, Dallas ranked as the most expensive city in the country, while Manchester ranked as the least expensive city.

Month over Month Google Adwords Prices for Kenosha Rise in November 2014

SEP's research shows that the average price of a click to advertisers targeting Kenosha keywords increased by 11% in November 2014.

Google Adwords Keyword Prices 66% Lower in Kenosha than Milwaukee

SEP’s research also tracks Google Adwords price changes and trends in cities across Canada and the U.S. Recent data shows that average prices in Kenosha are 66% lower than in Milwaukee. The average price of a click in Kenosha is $4.93.

This price differential is expected however, as Milwaukee has a larger population than Kenosha.

For better comparison of prices, we also compared prices with another city with a similar population, Sandy Springs, and found the average price of a click in Kenosha was 21% lower than in Sandy Springs.

The Price Rank shows how expensive keywords are in certain industry and segment relative to other cities in a country, region and province.

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PPC Industry Data for Kenosha


Summary PPC Stats for Kenosha for November 2014
Avg Price per Click Rank in Country Rank in Region Rank in province Mo./Mo. % Price Change
City Average 4.93 254th 68th 4th NA
Automotive/Vehicle Auto Parts 2.14 47th 21st 2nd 61
Dealerships 4.51 44th 24th 1st NA
Tires 3.70 69th 16th 2nd 32
Average 3.51 193rd 56th 4th NA
Entertainment/Recreation Restaurants 0.76 196th 60th 3rd 0
Average 0.76 196th 60th 3rd 0
Finance Payday Loans 11.49 64th 19th 4th 12
Average 11.49 127th 34th 4th NA
Health, Beauty & Fitness Chiropractors 6.66 114th 38th 1st 524
Dentists 9.96 155th 48th 1st -4
Jewellers 1.07 105th 36th 2nd NA
Average 9.14 99th 34th 1st 42
Home & Garden Appliance Repair 16.58 36th 7th 1st 71
Furniture 2.40 102nd 26th 2nd 8
Moving Companies 14.60 145th 35th 2nd 10
Pest Control 12.84 193rd 38th 2nd -25
Plumbers 8.78 221st 56th 3rd -15
Roofing 2.26 194th 58th 4th -20
Self Storage Companies 4.89 261st 72nd 4th NA
Average 8.64 240th 56th 3rd 3
Real Estate Apartment Rentals 0.57 254th 75th 4th 12
Condos 0.46 198th 55th 4th NA
Realtors 1.57 215th 62nd 4th 39
Average 1.06 267th 70th 4th 19
Shopping Florists 6.62 68th 20th 2nd 124
Average 4.77 140th 40th 4th 62
Travel Car Rentals 3.10 107th 32nd 3rd NA
Hotels 2.31 202nd 68th 4th -10
Average 2.57 217th 64th 4th NA

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About SEP Research*

An ongoing PPC Study by Search Engine People tracks and monitors how paid search in North America’s Top Cities is changing over time for select industries.

The study illustrates the Average Price-Per-Click in a given city for select Industries and their related segments. Additionally, it reveals its current rank to other markets in a Country, Province, and its Month over Month % Price change.

This PPC study monitors the prices of keywords, number of advertisers competing for those keywords, and search volumes. To ensure relative market-to-market comparison keywords tracked are based on sufficient search volumes in all markets studied.

The study includes a limited numbers of keywords to represent each industry, and specific segments in each industry. The main industries tracked are:

  • Automotive/Vehicle
  • B2B
  • Entertainment/Recreation
  • Finance
  • Health/Beauty/Fitness
  • Home & Garden
  • Legal
  • Real Estate
  • Shopping
  • Travel
  • Special Events

Currently the data is updated on monthly basis for nearly 200 keywords in over 300 cities across North America. SEP will continue to add keywords, industries, and baskets over time, so if your industry is not here yet, please check back periodically.

*The information found in this page is an early release of the data found in SEP’s ongoing study, and should not be interpreted as being definitive or statistically significant. It is merely a compilation of the interesting data gathered.