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["URL","Title","Keywords","Primary Purpose","Effectiveness (Scale 1-10)","Secondary Benefit","Effectiveness","Type","Style","Audience It's Attracting","Target Audience","Notes","Needs"]
[]
["http://www.example.com/home.php","The Blue Widgets You've Been Dreaming Of","Blue Widgets, blue widget maker","Conversions, move traffic to sale page","6 -- Conversion Rate of 15%","Brand Familiarity","8 -- Below the fold needs tweaking","web copy","funny, friendly","Entrepreneurs, small biz, freelancers","Small - Med biz","Split copy to appeal to both","Consider further dividing visitors prior, customize content"]
["http://guestpost.net/guest-post-title.html","How To Use Blue Widgets In Your Next Social Media Campaign","Blue Widgets, Value of Blue Widgets","Expand reach, traffic","8 -- 4,200 visits and 3,600 click-thrus","Build familiarity, conversions","6 -- Familiarity good, but conversions down","blog post","friendly, informative","small to medium biz","small to medium biz","lower conversions expected with new audience","Content to build trust featured on blog next time"]

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