When Bounces Affect Your Rankings

Both Google and Bing have indicated that your sites bounce rate can affect your rankings in the SERPs (how much is a separate issue). This has caused some confusion among website owners, chiefly because what constitutes a bounce means different things to different people (and different analytics platforms). Lets talk about bounce rate, what it means and when a bounce will and will not affect your rankings….

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3 Reputation Management Trends & Predictions for 2012

A new year doesn’t mean a new beginning for your company or individual online reputation, because as most are acutely aware, online reputation is built and maintained over time. But a new year does bring a new focus to the field of online reputation management – and in turn this will affect individuals and companies concerned with such issues….

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Social Media Marketing Misconceptions [stats]

One of the primary take-aways from the Pivot report is that social marketers are still in a somewhat obfuscated, confused state as pertains to the most basic aspects of their social strategies. In order to avoid falling into similar morasses of astigmatic market perspectives, online marketers should rely on hard data and metrics, not the seats of their pants….

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In compliance with Ontario’s non-essential business closure our physical offices are closed until further notice. Fortunately our willingness to adopt work from home and the required technology over the past two years has allowed us to continue our operations without impact. For our valued clients and partners you can expect the same great level of service and execution you have become accustomed to.

Many clients/prospects have reached out to us in an effort to introduce new campaigns as quickly as possible. In an effort to help our clients pivot we have increased our campaign build capacity. We are now able to turn new campaigns over in 2-3 business days opposed to the typical 5-7 business day turnaround time. Please note that campaign launch approvals from the vendor side (Google, Bing, Facebook, Instagram etc.) may be delayed as those companies migrate to work from home.

For existing clients please reach out to your account manager with any questions you may have.

For non-clients looking for assistance with new campaigns please Contact Us