How Much Information Does An Effective Lead Capture Form Ask?

Creating a good and compelling landing page is just half the work done. You have convinced the lead to enter your shop and take a look into your products and offerings. You have captured the false flank but the battle is yet to be won.

Depending on the context of your product, your lead capture forms becomes a deciding factor….

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7 Characteristics of Compelling Calls to Action

Benefits in your call to action

Creating compelling and successful calls to action is part art and part science. The overwhelming tsunami of information on the web around this subject can leave the humble website owner unsure where to begin.

To remedy this I have put together a list of the 7 most common characteristics that can be found in calls to action that guide the user towards your designated business goal. The characteristics listed below can be applied to any site in any vertical; you just have to know what your goal is….

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In compliance with Ontario’s non-essential business closure our physical offices are closed until further notice. Fortunately our willingness to adopt work from home and the required technology over the past two years has allowed us to continue our operations without impact. For our valued clients and partners you can expect the same great level of service and execution you have become accustomed to.

Many clients/prospects have reached out to us in an effort to introduce new campaigns as quickly as possible. In an effort to help our clients pivot we have increased our campaign build capacity. We are now able to turn new campaigns over in 2-3 business days opposed to the typical 5-7 business day turnaround time. Please note that campaign launch approvals from the vendor side (Google, Bing, Facebook, Instagram etc.) may be delayed as those companies migrate to work from home.

For existing clients please reach out to your account manager with any questions you may have.

For non-clients looking for assistance with new campaigns please Contact Us