The SEO industry, unfortunately, has a relatively negative reputation. Ass-hat SEOs, an awesome term coined by Kristine Schachinger on Search Engine Watch, refers to those SEO providers that aren't SEOs at all, but they make money using our techniques while [...]
In December of 2012, Facebook began its second test of Facebook Collections, a system allowing retailers the option of adding "Add," "Collect" or "Wishlist" buttons to products in their newsfeed posts. The December round of testing seemed to focus on [...]
A Step-by-Step Guide to Calculating a Profitable AdWords Budget Now more than ever, companies are turning to online advertising to attract new business. But if you're just starting out, knowing how much to spend can be a little unclear. That [...]
Although sitelinks for organic listings are primarily controlled by Google (it automatically generates them after crawling your site, but you can "demote" them - promoting them or manually setting them is not possible), sitelinks within Google AdWords can be almost [...]
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