Comments on: 7 things to think about before running a local SEO campaign https://www.searchenginepeople.com/blog/7-things-to-think-about-before-running-a-local-seo-campaign.html?utm_source=feed&utm_medium=feed&utm_campaign=feed Canada's Search and Social Media Authority Tue, 23 Jun 2020 00:14:03 +0000 hourly 1 By: Adam Wagner https://www.searchenginepeople.com/blog/7-things-to-think-about-before-running-a-local-seo-campaign.html/comment-page-1#comment-259684 Fri, 25 Jan 2013 01:21:37 +0000 https://www.searchenginepeople.com/?p=33480#comment-259684 Leo,
I would also add measuring competition for a given market. For example, a local dentist may be fighting for much more competitive keywords then say a niche beautician. I have found that some local campaigns can see dramatic success simply by implementing on-page optimizations, but others often require a long-term link building investment that small businesses can be reluctant to sign-on for. So, it is really important to have a clear picture of how competitive a given category is in the city you are working in. This will help you set clear expectations with your client up-front, which will make the overall process much smoother on all involved.

Thanks for the article!

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