Comments on: Are Ads Taking Over SERPs?

By: Manish Pandey

Manish Pandey — Sun, 26 Aug 2012 14:50:34 +0000

Hey Robert,

This has been seen the case for over an year now. Google is trying to make more ad revenues than ever before. I hope they know what they’re doing. Otherwise they will make a mess of their company.

By: Dora

Dora — Thu, 09 Aug 2012 14:13:39 +0000

Paid search must be really an efficient way of marketing, although I have always preferred the DIY SEO techniques to generate some traffic. But unfortunately, I have the same experiences like your since Google has updated its search algorithm. The way you have described seems to be working, I feel totally assured by the success, but it isn’t cheap at all…

By: Luke

Luke — Wed, 08 Aug 2012 23:17:59 +0000

Absolutely agree. Not to mention all the real estate they are taking up, changes like (not provided), sitelinks, and making ads look like natural results with longer headlines are moving more people to PPC.

By: Robert Brady

Robert Brady — Wed, 08 Aug 2012 19:13:34 +0000

In reply to Derek Maak.

Derek,

I agree that most people have a dislike of ads on the internet, however, I believe that the search engines are making the ads look so much like the natural listings (like when they added Description Line 1 to the Headline in Google to have a longer title) that many people click ads without knowing they’re ads.

By: Derek Maak

Derek Maak — Wed, 08 Aug 2012 16:56:11 +0000

Hey Robert,

I think I’ve grown blinders to all the ads. I seem to pass over them every single time without even thinking about it. I think the minute I hear or see the word “ads” it gives me a bad vibe. I think you’re totally right though. Money rules the internet just like it rules everything else in life.