Comments on: How to Blog With Authenticity Without Getting Fired

By: Denis

Denis — Thu, 02 Jul 2009 10:37:51 +0000

We need to grow corporate bloggers. I need to seek out our key story holders and train them to be able to tell the story of their departments in an authentic and genuine fashion to the public at large. Could you recommend how we could train our people to become effective corporate story tellers?

By: Alena

Alena — Fri, 26 Jun 2009 18:17:44 +0000

I also recently started a corporate blog and have been thinking about and dealing with these exact issues. I completely agree that your voice is the most important part of a blog… if people want corporate jargon, they can check out the corporate website! One thing that really helped me was getting a clear understanding of my boss’s (and her boss’s) goals and expectations. Knowing those made it easier to pick my battles… and made it easier to structure my time, voice and content in a way that avoids battles altogether. 🙂

By: Cool Gifts

Cool Gifts — Thu, 25 Jun 2009 02:14:05 +0000

Great advice. I’m currently in a situations where I’m blogging for someone, and I spend way to much time wondering if I’m crossing any lines with my posts. We definitely should have had a conversation before hand about these items.

By: David Scoville

David Scoville — Fri, 19 Jun 2009 22:55:56 +0000

I’ve struggled with this new position I’m in to write a blog post every month. This is great helpful info. It really confirms ideas I’ve had about corporate blogging. Thanks for the thoughts.