Aura Dozescu, Author at Search Engine People

5 Ways to Unlock Organic Search Data from Google

Aura Dozescu — Mon, 20 Jan 2014 18:25:52 +0000

In the ever-changing world of SEO, and its continual courtship with search engine changes, we have once again witnessed a major turn in keyword data analysis along with the secure searches that Google introduced. Starting from September, Google has disallowed the value of a keyword to be passed on to analytics tools, such as Google [...]

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How to Implement a Successful Competitor Analysis Strategy

Aura Dozescu — Thu, 05 Sep 2013 13:25:30 +0000

In today's increasingly competitive business world, the success or failure of a product does not rely on sheer marketing alone. Rather, targeted sales and developmental strategies need to be coupled with a proactive understanding of competitors' metrics and approaches within a specific market. I strongly believe in the expression "To know thy enemy is to [...]

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Win 3 Enterprise Editions of Advanced Web Ranking (worth 399$ each)

Aura Dozescu — Mon, 04 Feb 2013 14:25:03 +0000

On our 10 years anniversary, we're happy to bring a giveaway for Advanced Web Ranking, the most complete search engine optimization software by Caphyon. Is this software right for me? If you are an SEO consultant or a website owner who wants to optimize websites for search engines, then the answer is definitely Yes! About [...]

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Optimize Your Sales By Creating An Effective Revenue Chain

Aura Dozescu — Thu, 06 Dec 2012 17:25:49 +0000

In today's competitive business environment, revenue growth rarely happens by accident. While steadfast determination and successful project management play integral parts, putting in place an efficient revenue chain represents a key facet to any successful operation. It is therefore important to help ensure a consistent and sustained growth considering a step by step approach. In [...]

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How To Engage Visitors On Your Website

Aura Dozescu — Thu, 01 Nov 2012 13:25:57 +0000

Getting people to your site via search is relatively easy. Getting them to stay on your site is a bit harder. Turning those visitors into customers and finally enthusiastic evangelists for your brand -- that takes a well thought out user experience. The 5 points mentioned in this article get you familiar with the groundwork you need to cover in order to make these things happen.

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How To Create Video Tutorials From Scratch – Part 2

Aura Dozescu — Fri, 31 Aug 2012 13:27:28 +0000

In Part 1, we explored together the first steps in setting up our own strategy for creating video tutorials to boost our SEO efforts. Here's a little memory refreshment: 1. How to choose the topics 2. How to write the scripts At this point, we already have some nice topics for our videos and a [...]

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How To Create Video Tutorials From Scratch: Part 1

Aura Dozescu — Wed, 13 Jun 2012 13:25:00 +0000

Curious what it may take to get from this to this? Well, you need a square piece of paper and a few easy steps - all caught up in this nice tutorial. When it comes to educating your audience online or wining a place in Google's universal search results, video tutorials are definitely the most [...]

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3 Special Steps To Deal With Keyword Difficulty

Aura Dozescu — Thu, 12 Apr 2012 13:25:14 +0000

How can we make sure the keywords we choose will prove to be efficient. You see, when starting up a fresh SEO campaign, the trick is not only to find keywords with commercial value and a high search volume, but to see how difficult it is to actually rank for those keywords.

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Go For Perfect Anchor Text Distribution By Baking A Chocolate Cake

Aura Dozescu — Fri, 16 Mar 2012 19:25:00 +0000

Anchor text is a key ingredient in good search engine rankings. To make it work you need to get it just right.

In many ways using anchor text in your mix is like baking a chocolate cake; it's a tad of this and a pinch of that.

A delicious Friday afternoon post.

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