Darcy Burk, Author at Search Engine People https://www.searchenginepeople.com/blog/author/darcyburk Canada's Search and Social Media Authority Tue, 23 Jun 2020 00:15:02 +0000 en-US hourly 1 https://www.searchenginepeople.com/wp-content/uploads/2026/01/search-engine-people-favicon-2026-66x66.png Darcy Burk, Author at Search Engine People https://www.searchenginepeople.com/blog/author/darcyburk 32 32 The Difference Between Adaptive Design And Responsive Design https://www.searchenginepeople.com/blog/the-difference-between-adaptive-design-and-responsive-design.html?utm_source=feed&utm_medium=feed&utm_campaign=feed https://www.searchenginepeople.com/blog/the-difference-between-adaptive-design-and-responsive-design.html#comments Tue, 30 Jul 2013 17:25:29 +0000 https://www.searchenginepeople.com/?p=41097 This post was co-authored with web design specialist Alexis Elliot. Google outlines in its quality guidelines for building smartphone-optimized websites 3 configurations which they recommend. 1. Sites that use responsive web design, i.e. sites that serve all devices on the same set of URLs, with each URL serving the same HTML to all devices and [...]

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]]> https://www.searchenginepeople.com/blog/the-difference-between-adaptive-design-and-responsive-design.html/feed 2 How To Get 100% Fool Proof Pretty HTML Email Newsletters Without Any Coding https://www.searchenginepeople.com/blog/how-to-get-100-fool-proof-pretty-html-email-newsletters-without-any-coding.html?utm_source=feed&utm_medium=feed&utm_campaign=feed Mon, 29 Apr 2013 17:09:07 +0000 https://www.searchenginepeople.com/?p=36415 Mailrox makes HTML email something any small business owner can leverage to help them save money on their email marketing efforts. The benefits of a strong email marketing campaign for small businesses are many. They reduce the time, effort and overhead costs associated with typical B2B or direct-to-consumer marketing campaigns. HTML email is a fantastic [...]

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]]> How to Leverage Your About Us Page to Increase Conversions https://www.searchenginepeople.com/blog/the-connect-page.html?utm_source=feed&utm_medium=feed&utm_campaign=feed https://www.searchenginepeople.com/blog/the-connect-page.html#comments Thu, 29 Nov 2012 17:25:00 +0000 https://www.searchenginepeople.com/?p=32792 Add a contact form to your about page to create a converting connect page instead.

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]]> https://www.searchenginepeople.com/blog/the-connect-page.html/feed 1 Google+ Authorship: Best Practices To Get A Rich Snippet In 2014 https://www.searchenginepeople.com/blog/google-plus-authorrank.html?utm_source=feed&utm_medium=feed&utm_campaign=feed https://www.searchenginepeople.com/blog/google-plus-authorrank.html#comments Thu, 13 Sep 2012 13:25:53 +0000 https://www.searchenginepeople.com/?p=30151 As Google continues its quest to provide its users with the most authoritative and relevant search results, the folks over at Mountain View have devised a strategy for connecting authors with their content.

Their technique is called AuthorRank, and it's shaping up to change how quality content is pushed through the SERP's.

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