Darla Grant-Braid, Author at Search Engine People

5 Unlikely Service Industries That Should Be On Pinterest

Darla Grant-Braid — Thu, 13 Aug 2015 13:50:16 +0000

It's time for businesses to reconsider marketing on Pinterest, aka the fastest growing social destination on the net (TechCrunch). When Pinterest first began to establish itself as a viable player in the social media game, legions of marketing and media professionals descended, created profiles, looked around and then they left. Often dismissed as a repository [...]

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Feeding Your Audience The Real Thing: Nutritious Content

Darla Grant-Braid — Tue, 09 Sep 2014 13:29:53 +0000

Cooking by Zanthia When visitors come to your website, what exactly are you feeding them? Have you ever stopped to think about it? Is your copy like a greasy burger and fries that you didnt put much thought into picking up, or more like a lovingly prepared home cooked Sunday supper with all [...]

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Great Customer Experience & Active Social Presence Go Hand In Hand

Darla Grant-Braid — Tue, 15 Jul 2014 17:25:43 +0000

Dolphins by LaPrimaDonna There is a saying with regard to customer service which states that a satisfied customer will tell one or two of their friends about a positive experience, whereas a dissatisfied customer will tell everyone they know about something negative. Of course now, in an age where everyone can have an audible [...]

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How Google’s Keyword Encryption Will Bring Buyer Personas to The Forefront

Darla Grant-Braid — Wed, 25 Sep 2013 18:45:11 +0000

I imagine we've all heard the news by now. Google has made yet another change, and this one is huge! Just as the world of online marketing has recovered from Panda, and is still in the process of digging out from the devastation of Penguin and Penguin the sequel Google has decided to level us [...]

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