Joe White, Author at Search Engine People https://www.searchenginepeople.com/blog/author/joewhite Canada's Search and Social Media Authority Sat, 28 Jan 2017 01:53:07 +0000 en-US hourly 1 https://www.searchenginepeople.com/wp-content/uploads/2026/01/search-engine-people-favicon-2026-66x66.png Joe White, Author at Search Engine People https://www.searchenginepeople.com/blog/author/joewhite 32 32 5 Easy Steps To Curating A Successful Social Photography Competition https://www.searchenginepeople.com/blog/125-social-photography-competition.html?utm_source=feed&utm_medium=feed&utm_campaign=feed Fri, 17 Jan 2014 19:25:23 +0000 https://www.searchenginepeople.com/?p=43758 Running a photo contest is a great way to tap into the powerful appeal of visual content on the social web. Photography is the most widely used medium on social media today. By tapping into this trend and encouraging user-generated-content from your fans and followers you can not only help increase your social presence but [...]

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]]> The Real Cost Of Adwords – 6 Calculations You Need To Know https://www.searchenginepeople.com/blog/the-real-cost-of-adwords-6-calculations-you-need-to-know.html?utm_source=feed&utm_medium=feed&utm_campaign=feed https://www.searchenginepeople.com/blog/the-real-cost-of-adwords-6-calculations-you-need-to-know.html#comments Mon, 16 Sep 2013 13:25:21 +0000 https://www.searchenginepeople.com/?p=41947 Adwords is every marketer's dream. It provides metrics, graphs and stats for every eventuality. There are, in fact, so many metrics available the mountain of data produced can be a little overwhelming. Unfortunately this all singing all dancing approach to analytics has created complacency when it comes to comprehension of the resulting statistics. Below there [...]

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