Michael Johnston, Author at Search Engine People https://www.searchenginepeople.com/blog/author/michael Canada's Search and Social Media Authority Tue, 20 May 2025 13:23:45 +0000 en-US hourly 1 https://www.searchenginepeople.com/wp-content/uploads/2026/01/search-engine-people-favicon-2026-66x66.png Michael Johnston, Author at Search Engine People https://www.searchenginepeople.com/blog/author/michael 32 32 What is the role of SEO in Digital Marketing? https://www.searchenginepeople.com/blog/the-role-of-seo-in-digital-marketing.html?utm_source=feed&utm_medium=feed&utm_campaign=feed Fri, 21 Feb 2025 14:46:02 +0000 https://www.searchenginepeople.com/?p=88825 In today's digital world, businesses constantly seek effective ways to expand their online presence and connect with their target audience. Search Engine Optimization (SEO) has emerged as a cornerstone of successful digital marketing. But what is SEO, and why is it so vital? Understanding SEO SEO is the practice of optimizing a website to [...]

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