Tom Romhanyi, Author at Search Engine People https://www.searchenginepeople.com/blog/author/tom-romhanyi Canada's Search and Social Media Authority Wed, 10 May 2023 20:17:54 +0000 en-US hourly 1 https://www.searchenginepeople.com/wp-content/uploads/2026/01/search-engine-people-favicon-2026-66x66.png Tom Romhanyi, Author at Search Engine People https://www.searchenginepeople.com/blog/author/tom-romhanyi 32 32 How CRO Boosts Performance Marketing https://www.searchenginepeople.com/blog/how-cro-boosts-performance-marketing.html?utm_source=feed&utm_medium=feed&utm_campaign=feed Tue, 09 May 2023 13:30:47 +0000 https://www.searchenginepeople.com/?p=80562 A million people may visit your site, but how many of them become customers? Conversions matter: that’s where Conversion Rate Optimization (CRO) plays a crucial role. The phrase CRO speaks for itself. Conceptually, it is the methodology of combining user experience design with persuasive marketing tactics like storytelling to create a customer experience that [...]

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]]> Maximizing Your E-Commerce Sales: A CRO Audit Guide https://www.searchenginepeople.com/blog/maximizing-your-e-commerce-sales-a-cro-audit-guide.html?utm_source=feed&utm_medium=feed&utm_campaign=feed Wed, 01 Feb 2023 17:55:05 +0000 https://www.searchenginepeople.com/?p=80465 Conversion rate optimization (CRO) is the process of improving your website’s performance by making it easier for visitors to take the desired action. Whether it’s making a purchase, signing up for a newsletter, or filling out a contact form, the goal of CRO is to gain more conversions and produce more revenue from your [...]

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