Vikas Agrawal, Author at Search Engine People

How to Optimize Your Product Pages for SEO

Vikas Agrawal — Fri, 23 Mar 2018 12:49:00 +0000

In an ideal world, it should go without saying that product pages for ecommerce stores are important for making more sales and by extension, money. Sadly, many marketers have made millions of dollars from selling shortcuts to making money on the internet, and as a result, some ecommerce store owners today believe that there are [...]

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Top 4 Reasons Your SEO Isn’t Increasing Sales

Vikas Agrawal — Wed, 20 Dec 2017 13:49:00 +0000

Due to the degree of difficulty and ever-increasing complexity of search engine optimization, you can’t fully erase the qualms of small businesses when it comes to ROI. You can’t really blame them though. After all, if I’m pouring in over a thousand dollars a month on a strategy that doesn’t improve my sales, I’d [...]

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5 Branding Lessons from Social Media Stars

Vikas Agrawal — Fri, 22 Sep 2017 12:49:00 +0000

For every marketer, online branding is a puzzle that they must piece together themselves. Let’s face it, the guides you can find online can only cover so much. At the end of the day, you still have go through trial and error to devise a strategy that will match your brand’s specific needs. Sure, [...]

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Amazon Alexa SEO: Getting Your Product As The Default Buy For Echo

Vikas Agrawal — Fri, 11 Aug 2017 14:14:56 +0000

Amazon has their own voice-powered digital personal assistant: Alexa. One of the most noticeable applications of Alexa, is Amazon Echo, the flagship smart home device that fully integrates into our lifestyle from playing song to ordering takeout, or from paying bills to doing groceries by voice command. With the inclusion of a particular smartphone app, [...]

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5 Blogger Outreach Pitfalls And How To Avoid Them

Vikas Agrawal — Tue, 04 Jul 2017 12:49:00 +0000

Blogger outreach benefits multiple facets of your digital marketing. For branding, being cited by authoritative sources is a great way to boost your credibility, increase your exposure, and build trust in your company. The same goes for being a contributor to these authoritative sites. And when it comes to SEO, outreach holds the key to [...]

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6 Visual Content Marketing #Stats (& How To Take Advantage Of Them)

Vikas Agrawal — Fri, 19 May 2017 12:52:00 +0000

Experts predict that, in 2017, content marketing will be tougher than ever. Thought leaders like Mark Schaefer even consider the possibility of content marketing being unsustainable in the near future. In what he describes as the “Content Shock”, Schaefer predicted that there’ll soon be more content on the internet than people can ever consume. [...]

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