Vincent Clarke, Author at Search Engine People

These Are The 4 Key Principles of Integrated Marketing

Vincent Clarke — Wed, 04 Dec 2013 18:25:47 +0000

Integrated marketing deliciously blends all the various disciplines of selling a product or service into one unified battle strategy. The distinction is crucial. Integrated marketing is not a marketing strategy, but how you deliver a marketing strategy. Often times this is misinterpreted by the act of adding marketing tactics to your overall plan. Many people [...]

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What is Outreach and how can a Common Business Owner do it – Part II

Vincent Clarke — Tue, 03 Sep 2013 17:25:08 +0000

Good outreach needs a plan. You have to engage your audience with a strategy. Often this makes engagement challenging and very time consuming, but the reward is also far better. As a small business owner you're probably going to do most of the work, so in this article I'll show you how to develop a [...]

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What is Outreach and how can a Common Business Owner do it – Part I

Vincent Clarke — Fri, 16 Aug 2013 13:25:37 +0000

Outreach is a way to increase exposure beyond traditional search engine optimization and social media engagement. It is an active form of marketing that takes both time and effort. If you'd like to expand your target market and develop new projects based on collaborations and strategic partnerships, then an effective outreach plan can definitely [...]

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Managing Non-code Projects with GitHub

Vincent Clarke — Thu, 25 Apr 2013 16:25:40 +0000

Our company has tried a bunch of different ways to handle knowledge management over the years. With the exception of using Evernote to manage outreach and guest posting, most project management systems have always been either too confusing or flawed. If one specific tool worked very well for management, it was way too conventional for [...]

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Track Link Building Outreach like a Boss with Evernote

Vincent Clarke — Mon, 18 Feb 2013 14:25:46 +0000

Evernote is considered the king of personal productivity software among technology nerds, and for a good reason. It is an elegant, minimalist, and extremely flexible application with native desktop and mobile clients, as well as a web client. With Evernote, all of your bases are covered when it comes to inputting all of your stuff. [...]

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