Hi Jan,

Thanks for the comment! My favourite link building strategies? Anthing that will form naturally is great – solid, useful content with a plan for blogger outreach and social media outreach. There are great ways to utilise what you already have (be that your twitter followers who retweet your posts but never link to you from their site, getting links from existing realtionships or utilisng your staff and their specialities). I’m also a big fan of guest blogging.

I guess my favourites are based on building realtionships or utilising existing ones.

Hey there Gregory,

Thanks for your comment. I really believe that SEO (or whatever digital service you deliver) requires interaction. Without input and discussion you cannot deliver the best service possible. Essentially it is another way of sorting the wheat from the chaff, if an SEO comapany wants your money but don’t want meetings and discussions and input then – at best – the service they offer is going to be questionable. At worst it coould potentially leave your site suffering some sort of penalty via ‘quick fix’ dodgy tactics.