There's an interesting statistic here that 70% of recruiters in the US have rejected a candidate based on the information they find about them online.

How does this relate to staying genuine online on your boss's time? Well, think for a second... if they are using search engines as part of the recruitment process, how many bosses are going to resist looking you up on the internet? We've already seen how employers are snooping on what employees are surfing for at work.

In these posts, I aim to show you how important it is to remain as genuine and authentic as you can. You'll learn that this doesn't always mean telling all of the truth, but equally it doesn't mean not telling the truth either.

There are some things you should be putting out there and a good deal more that you should not! For the vast majority of people, they are putting out a great deal of the things they should not. So let's put this to bed and teach you how to remain squeaky clean and above board, yet still get the opportunity to air your grievances without alerting anyone!

Plus, for good measure, we'll look at how you can be the face or online representative of your company that they'll love... and all without losing your self-respect!

Staying Genuine Online on Your Boss's Time is a Multi-Part Issue

We'll break this down into three main issues:

1. How to use your own social network and other online accounts
2. Use of your own accounts while working on your boss's time
3. Use of company social network and other accounts

So we'll consider each of these in turn and look in more detail at the dos and don'ts for each.


At the end of the day, you must take responsibility for all internet content you produce, even if you believe you are never likely to be caught. To be honest, if there's a really big problem that you're going to write about somewhere on the internet, it's not going to put you in a frame of mind where you are likely to overcome the problem. It's almost always because you're avoiding sorting the issue out.

There's a fantastic book called, "How to Win Friends and Influence People", where Dale Carnegie in the very first chapter suggests that we never criticize, condemn or complain. It's part of a great recipe for ensuring that in your career and your life, you float to the top, not with over the top and insincere flattery, nor with clambering and backstabbing anyone and everyone. Instead, it's achieved using a genuine (there's that word again!), from the heart and a fundamentally positive stream of communication.

The internet and social networks are a great lure... it's like being able to party 24-7! Make sure you don't trip over the fundamental principle... if you wouldn't say it to someone's face and if you wouldn't like it said to yours, keep it to yourself!