Comments on: Link Partnerships – making them work

By: Ron Kunitzky

Ron Kunitzky — Wed, 18 Feb 2009 17:52:44 +0000

I think it’s important to have an ongoing theme with your ‘company blog’ – something that your readers can expect you to be blogging about. It doesn’t need to be ‘topic’ specific, but your posts should run along the lines of your overall theme because it will help to position you as an authority in your field and have people return regularly to see what you have to say. Just try and keep the paraphrasing and references to other people and their thoughts to a minimal, because blog readers are typically looking for original, thought provoking content.

With regards to a ‘personal blog’, it’s less of a factor because it might just be an outlet to discuss what is on your mind and that can range from anything from last nights dinner to where you are traveling to next week, for example.

By: Ron Kunitzky

Ron Kunitzky — Wed, 18 Feb 2009 14:25:34 +0000

Hi Joanna,

You are on the right track. Choose companies that offer complimentary services to that of your offering. If you offer web design, then try and form Link Partnerships with other types of Online Marketing Firms, for example.You can also try linking to community or association sites for new entrepreneurs who might be looking to launch a website in the near future. You can join that community and association and promote them in turn.

By: Belajar Blog

Belajar Blog — Wed, 18 Feb 2009 14:07:20 +0000

Hi Ron,

Having read your article reminds me an article about SEO’s myths. ( Sorry, I cant remember the link )
It says that one of these myths is: “Our blog must be focus on a certain topic.”

I just don’t think that’s right, and your article seems agree with me.

Or.. am I wrong??

By: dean guadagni

dean guadagni — Wed, 18 Feb 2009 01:44:57 +0000

Hi Ron,

Well done article! We must be having the same experiences. I just wrote a very short rant for a real estate site about the link exchange requests I was receiving:
http://activerain.com/blogsview/938748/Do-You-Trade-Links-With-Other-Bloggers

It amazes me that somebody trying to sell baby diapers at the retail level would want to try to convince me that my real estate social media crowd would be interested.

By: Joanna Ciolek

Joanna Ciolek — Tue, 17 Feb 2009 21:44:14 +0000

What link partnership strategies would you suggest for new sites. My business is two months old and so I cannot be too picky when building link relationships. I do choose companies that my readers might find useful but other then that I don’t have much leverage. What would you advise?

Thanks,
Joanna