Raise your hands if you've been around this industry long enough to remember Bob Massa and the Google / Searchking thing. Bob has since peeked into various forums and blogs (such as Threadwatch) on occasion, but we haven't been lucky enough to have him around on a really steady basis - until now. Bob now has his very own blog, and that's a good thing. Sure, you think, we need another SEO blog like we need another thorn in our backside. Well, actually, Bob might feel like a thorn to some people now and then, but that's part of his charm. 🙂 (In case you haven't noticed, the more thorny you are perceived to be, the more I tend to like you, as long as an incredible brain comes along with it). I've already got his feed in my feedreader, and you probably should do the same.