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7 How To’s I Learned About Pinterest

Ruud Hein | March 30th, 2012
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1. How To Track Pinning With Google Analytics?

Like many embedable buttons the Pin It code creates an iframe through JavaScript; and you can't add anything to the code in that iframe.

The workaround is to put HTML code in place that does all the work of tracking, making the URL to be submitted, and showing the button. Like so:

<a onclick="_gaq.push(['_trackEvent', 'pinterest', 'pinned']);
window.open(this.href, 'signin', 'height=300,width=665'); return
false" href="http://pinterest.com/pin/create/button/?url='document.URL'
+ &media=http%3A%2F%2Fwww.example.com%2Fimage.jpg
&description=awesome%20description" style="position: absolute;
background: url('https://assets.pinterest.com/images/pinit6.png');font:
11px Arial, sans-serif; text-indent: -9999em; font-size: .01em; color:
#CD1F1F; height: 20px; width: 43px; background-position: 0 -7px;"
count-layout="horizontal">Pin It</a>

Change the media and description to your own.

Tracking Pinterest with Event Tracking by Jim Gianoglio

2. How To Track Pinterest Traffic In Google Analytics?

So how much traffic is Pinterest driving to your site?

Easy to find out in Google Analytics' referral reports.

Go to Traffic Sources > Sources > Referrals Report. From there, if you dont see pinterest.com (or m.pinterest.com) in your top 10 referrals, search pinterest using the inline filter at the top of the table.

Also available: a cool custom segment.

How to Track Traffic From Pinterest in Google Analytics by Jim Gianoglio

3. How To Pin Photos With Your iPhone?

Get the Pinterest app. Go to its home screen and click the camera button to snap a photo and upload it or use the square-in-square button on the right to upload a photo that's already on your phone.

Want to pin a photo from the web?

Browse the web using the Safari app and discover images that suit your tastes. Once you find a suitable image, make sure the photo is full size and then press tap on the photo to get the menu above to pop up. This way you can save the image to your iPhone and then pin it from the Pinterest application at your leisure.

Pinterest Guide: How to Pin Images from your iPhone by Brian Honigman

4. How To Block Pinterest On My Site?

A simple line added to the <head> section of the code of your pages can do the trick.

<meta name="Pinterest" content="nopin">

Needs to be present on every page you want to prevent pinning from.

How to Block Pinterest Pins of Your Copyright Images

5. How To Pin Video?

Turns out Pinterest added this to the standard Pin It button.

Just push the very same Pin It button you have installed in your bookmarks bar whenever you see a YouTube video. We are hard at work adding support for other video sites.

Video Pins - Oh, How Pinteresting!

6. How To Add A Price To A Pin?

In the comment section simply type the $ sign followed by the amount. A diagonal banner will appear on your pinned imaged stating the price.

How to Add a Price to An Image on Pinterest by Eileen Lonergan

7. How To Add A Pinterest Button To My Site?

Don't just grab a button of Pinterest's goodies page. First, set up your own page.

First, you should create a Pinterest page. People can follow your site just like they can on Twitter or Facebook fan pages.

How To Add A Pinterest Button To Your Site

See also:

  • A Framework To Answer The Question "Should I Be On?"
  • Pinterest: Your Latest Social Media Marketing Tool
  • Fast Facts About Pinterest: What Your Business Needs To Know
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Posted in Social Media MarketingTagged 7, howto, listpost, pinterest, social

About the Author: Ruud Hein

My paid passion at Search Engine People sees me applying my passions and knowledge to a wide array of problems, ones I usually experience as challenges. People who know me know I love coffee.

Ruud Hein

11 thoughts on “7 How To’s I Learned About Pinterest”

  1. Paul says:
    March 30, 2012 at 12:07 pm

    Nice tips Ruud, didn’t know you could block Pinterest from being able to pin your images.

  2. jeff loquist says:
    March 30, 2012 at 12:51 pm

    I admit, I am a Pinterest hater. Ihave no idea why it annoys me, but it does. I want to not hate it…I understand the potential benefits…I think Pinterest and I need to have a sit down and figure things out.

    1. Ruud Hein says:
      April 2, 2012 at 7:06 am

      I hear you, Jeff. One way of getting a near-immediate feel and understanding for it is as seeing as a non-geeky Tumblr. Pinterest is the user friendly version of Tumblr 🙂

  3. Alison Moore Smith says:
    April 1, 2012 at 7:11 pm

    Am I the only one who wants to ban all new social media sites? How much time can one spend “socializing” in a virtual world?

    Anyway, thanks for the info. I’ve had some clients asking for various Pinterest tips and I am DEFINITELY not the one to ask.

    1. Ruud Hein says:
      April 2, 2012 at 7:04 am

      I feel like that about WordPress updates sometimes; just when you’ve settled into one a notice about the next one is up while they’re already talking about the beat of the version after that!

      Glad to have been of help, Alison

  4. Keri says:
    April 2, 2012 at 3:52 am

    Ruud,

    Thanks for the Pinteresting “techy tips.” I’ve hopped on the network, but really haven’t drilled down yet to track or block. Though I do not think I wish to try the latter.

    Appreciate the extra insight,

    ~Keri

    1. Ruud Hein says:
      April 2, 2012 at 7:03 am

      You’re welcome Keri. With the number of social networks we should create a dedicated research position, I guess

  5. Gemma Thompson says:
    April 5, 2012 at 10:54 pm

    Thanks for this Ruud, some really useful tips 🙂
    Have shared!

    1. Ruud Hein says:
      April 6, 2012 at 12:03 pm

      Thanks — and you’re welcome!

  6. Mike Macey says:
    April 10, 2012 at 5:12 am

    Thank you for your post Ruud. I linked here via Gemma Thompson (above) on Facebook.

    As an aging (65 young) early adopter of social media and intuitive marketer, I believe Pinterest is a marketer’s dream come true. It’s said pictures are worth a thousand words and when you look past the enjoyment hobbyist and folks just enjoying the visual experience, Pinterest is like a giant road map. Images, photos, videos, and products or services for sales can include a link and a price (thanks for the $$ tip in your blog).

    Your analytic tips are great! I look forward to following and sharing your knowledge with my clients.

    Mike

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