Comments on: SEO’s Unite! our future depends on it!

By: theGypsy

theGypsy — Sat, 16 Feb 2008 20:30:26 +0000

Happy holidays to you too. and a belated Christmas wishes..

By: Jeffrey Henderson

Jeffrey Henderson — Fri, 15 Feb 2008 18:56:15 +0000

Thanks for the great post! There’s one thing you may want to fix thought:

Measurable ROI that companies are currently experiencing with Search, is going to way heavy on their decisions. Much heavier than traditional marketing metrics of Impressions and Branding.

I think you mean “weigh heavily”.

Once again, great post!

By: SEO Catfish

SEO Catfish — Thu, 14 Feb 2008 22:23:36 +0000

I think the biggest reasons that SEO will continue to grow despite the recession is that 1) the huge marketing budgets of thousands and thousands of large companies are not yet as focused online as they are offline (print media, tv, etc). As this shift continues to take place as it is currently doing, SEO will grow. And 2) search provides a much more trackable ROI than traditional media advertising. And for as many people that want the barriers to entry that you allude to, there are just as many in this industry that don’t. So I don’t see that changing anytime soon. How many SEOs know that SEMPO offers a “certification”? And how many clients really care if you have it? It’s more important to have a proven track record of success for similarly positioned companies.

By: Jeffrey L. Smith

Jeffrey L. Smith — Thu, 14 Feb 2008 20:05:02 +0000

I am with Nick on this one…

We have seen a dramatic increase in leads from business both small and corporate who are looking toward leveraging online branding and search. Maybe based on their assessment of declining sales they are coming to terms with the sliding slope and are trying to dig in and anchor their firms for the uncertain future that is in our midst.

By: spostareduro

spostareduro — Thu, 14 Feb 2008 16:58:02 +0000

Sorry, a lot of misspelling!..
I meant to say “for his living room, where it never should have left to begin with”

By: spostareduro

spostareduro — Thu, 14 Feb 2008 16:54:24 +0000

“The in-house SEO’s role will change from being the guy to “do” the work; to being the guy to “manage” the work (or the relationship with the outside vendors)…”

I’d hate to think of the day that this happens. There will a lot of people that will be under the hand of someone else that is doing everyone’s thinking?

So, in the mean time.. opportunity for actual expansion and growth of the search processes as they evolve and change will belong to the guy that goes ‘in-house’ for his daily grind, but has to save his actual research and in his living room where in never should have left to begin with..while each days progress is being dictated by management?

Maybe I’m misunderstanding?

By: Internet Marketing Joy

Internet Marketing Joy — Wed, 13 Feb 2008 21:35:29 +0000

This is pretty interesting post Jenn..^^..hope you’ll post more articles like these in the future..^^

By: Nick Wilsdon

Nick Wilsdon — Wed, 13 Feb 2008 21:34:52 +0000

You may well be right Jenn. So far 2008 has been crazy for us, I’m answering 2-3 new enquiries per day.

Not sure if that is the move to outsource as you suggest or that companies are looking to expand into the Russian market to spread their income sources. Very strange though these last few weeks.