Having been a Google Adsense publisher for about a year now, I decided it was time try a competitor. So I applied to Kanoodle, and was approved last night. Kanoodle Brightads has a couple of advantages that are immediately obvious. I get to choose what category of ads I want to show. This prevents odd mistargeted ads from showing up on a page, as Adsense can be prone to do on occasion. In addition, Kanoodle is up front about its share of the bucks (50%). The ads themselves are basically just like Adsense ads, with the same customizable format. Since I have only just started with Brightads, it is too soon to tell how it will compare to Adsense in the long run, but I will be sure to keep you updated once I have some hard data.