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	<title>
	Comments on: The Real Cost Of Adwords &#8211; 6 Calculations You Need To Know	</title>
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	<description>Canada&#039;s Search and Social Media Authority</description>
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	<item>
		<title>
		By: Joe White		</title>
		<link>https://www.searchenginepeople.com/blog/the-real-cost-of-adwords-6-calculations-you-need-to-know.html/comment-page-1#comment-593045</link>

		<dc:creator><![CDATA[Joe White]]></dc:creator>
		<pubDate>Wed, 25 Sep 2013 18:47:58 +0000</pubDate>
		<guid isPermaLink="false">https://www.searchenginepeople.com/?p=41947#comment-593045</guid>

					<description><![CDATA[In reply to &lt;a href=&quot;https://www.searchenginepeople.com/blog/the-real-cost-of-adwords-6-calculations-you-need-to-know.html/comment-page-1#comment-592953&quot;&gt;vivian&lt;/a&gt;.

Hi Vivian - They are v similar! But CPA is related to all sorts of actions, not just sales. CPA can be for email acquisition,  user sign up, free download or any other user action you chose to monitor. CPS is strictly related to cost per sale.]]></description>
			<content:encoded><![CDATA[<p>In reply to <a href="https://www.searchenginepeople.com/blog/the-real-cost-of-adwords-6-calculations-you-need-to-know.html/comment-page-1#comment-592953" data-wpel-link="internal">vivian</a>.</p>
<p>Hi Vivian &#8211; They are v similar! But CPA is related to all sorts of actions, not just sales. CPA can be for email acquisition,  user sign up, free download or any other user action you chose to monitor. CPS is strictly related to cost per sale.</p>
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		<title>
		By: vivian		</title>
		<link>https://www.searchenginepeople.com/blog/the-real-cost-of-adwords-6-calculations-you-need-to-know.html/comment-page-1#comment-592953</link>

		<dc:creator><![CDATA[vivian]]></dc:creator>
		<pubDate>Wed, 25 Sep 2013 13:00:08 +0000</pubDate>
		<guid isPermaLink="false">https://www.searchenginepeople.com/?p=41947#comment-592953</guid>

					<description><![CDATA[Sounds like cpa and cps are the same? Or is it simply the measurement?]]></description>
			<content:encoded><![CDATA[<p>Sounds like cpa and cps are the same? Or is it simply the measurement?</p>
]]></content:encoded>
		
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		<item>
		<title>
		By: Joe		</title>
		<link>https://www.searchenginepeople.com/blog/the-real-cost-of-adwords-6-calculations-you-need-to-know.html/comment-page-1#comment-590984</link>

		<dc:creator><![CDATA[Joe]]></dc:creator>
		<pubDate>Thu, 19 Sep 2013 15:24:44 +0000</pubDate>
		<guid isPermaLink="false">https://www.searchenginepeople.com/?p=41947#comment-590984</guid>

					<description><![CDATA[In reply to &lt;a href=&quot;https://www.searchenginepeople.com/blog/the-real-cost-of-adwords-6-calculations-you-need-to-know.html/comment-page-1#comment-590025&quot;&gt;Reginald&lt;/a&gt;.

Thank you for the kind words sir! Good luck with ROI - it&#039;s a tough nut to crack!]]></description>
			<content:encoded><![CDATA[<p>In reply to <a href="https://www.searchenginepeople.com/blog/the-real-cost-of-adwords-6-calculations-you-need-to-know.html/comment-page-1#comment-590025" data-wpel-link="internal">Reginald</a>.</p>
<p>Thank you for the kind words sir! Good luck with ROI &#8211; it&#8217;s a tough nut to crack!</p>
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		<title>
		By: Reginald		</title>
		<link>https://www.searchenginepeople.com/blog/the-real-cost-of-adwords-6-calculations-you-need-to-know.html/comment-page-1#comment-590025</link>

		<dc:creator><![CDATA[Reginald]]></dc:creator>
		<pubDate>Mon, 16 Sep 2013 14:04:21 +0000</pubDate>
		<guid isPermaLink="false">https://www.searchenginepeople.com/?p=41947#comment-590025</guid>

					<description><![CDATA[Hi Joe,

Great write up! Now, I heard of all of those but I really need to practise in the ROI part. I think I am NOT doing very well on that.

Lots to learn and this is one great article to start with.

Thanks for that mate.

Reginald]]></description>
			<content:encoded><![CDATA[<p>Hi Joe,</p>
<p>Great write up! Now, I heard of all of those but I really need to practise in the ROI part. I think I am NOT doing very well on that.</p>
<p>Lots to learn and this is one great article to start with.</p>
<p>Thanks for that mate.</p>
<p>Reginald</p>
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