I just received an email from the Yahoo! Publisher team letting me know about a contest they are having for the most innovative use of Y!Q Beta, with a first prize of $5000. While that is interesting and sort of fun, the first sentence of the email interested me more. It said: As you know, Yahoo! is testing a new platform that will be the basis for several new publisher-focused products, which we will begin introducing soon. Hopefully, this means that Yahoo's version of Adsense will be released soon. It is high time for a REAL competitor to Adsense. I really hate placing all my eggs in one basket, especially when that basket is Google. I look forward to being able to compare the two services to see which is better for me. Interesting times around the corner for web publishers!