Website Copy Development

Since Google rolled out its Panda algorithm in 2011, website copy developmenthas become an essential part of any SEO strategy, whether you operate a small local business or a large enterprise. Website copy development is important not only to answer your customers’ questions, but also for your overall online presence. Search Engine People’s copywriting services can make sure your website content is effective, optimized, and able to deliver real results.

By adhering to SEO best practices, our website copy is created to target your priority keywords. Our team of in-house content specialists understand that high-performing website content is not just about SEO, but also must serve to educate potential customers and answer their important questions. We balance the elements of SEO with well-written, compelling website content in order to create text that truly speaks to your target audience.

How We Create Compelling Website Copy

Starting with a strong understanding of your company’s needs, products and services, our website content writing team creates copy designed to drive more traffic to your website via organic search results. Through extensive keyword research, our content experts narrow down the specifics of what your potential clients are looking for, and create website content that is tailored directed to them, no matter where they are in the buying process. By carefully crafting on-page elements, your web will be as appealing to search engines as it is to your readers. By combining extensive keyword research with on-page SEO and unique, well-written text, SEP’s copywriting services can give your site the boost it needs to draw in more prospects and perform well in search engine results.