/Social Media Marketing

Bend It Like Donald: 5 Social Brand Building Lessons

Social media is playing a transformative role in this presidential election. Donald J. Trump and Hillary Clinton are heavily utilizing social media platforms to connect with voters.

And it’s working.

Millions of people follow Trump and Clinton on Facebook, Twitter, Instagram, and [...]

By |July 27th, 2016|Social Media Marketing|0 Comments

SnapChat vs YouTube For Business

New social platforms are launched all the time. Just like Richard Branson's famous quote “business opportunities are like buses; there’s always another one coming”, you can rest assured that there will be another social platform or app coming soon. [...]

By |July 22nd, 2016|Marketing, Social Media Marketing|0 Comments

7 Quick-Win Tactics For Social Media Success

As marketers, we live and work in an environment of instant gratification, where the competition for attention is fierce. No matter where you look – Facebook, Twitter or Instagram – standing out isn't easy.

Growing your brand on [...]

By |July 20th, 2016|Social Media Marketing|0 Comments

Social Outreach: The Perfect Complement To Search Marketing

When it comes to driving traffic to your website, demand generation marketers have a number of tools available in their playbooks.

Search engine optimization is an effective strategy, but it takes time to see the pay off in prospects. [...]

By |July 15th, 2016|Social Media Marketing|0 Comments

How Small Businesses Can Use Content Curation To Keep Up Their Social Media Presence

Content curation is one of the best ways for businesses to keep their audience constantly engaged on social with minimum effort.

By sharing content from relevant and popular sources, small businesses can gain the trust of their audience [...]

By |July 4th, 2016|Social Media Marketing|0 Comments

How To Use LinkedIn For Marketing

LinkedIn has changed a lot from being the niche business networking site that it was. While that's still its purpose, the site is now a lot more social, including features that will help you not just have a professional presence, [...]

By |June 27th, 2016|Social Media Marketing|2 Comments

Social Media Tips & Tools To Post Smarter: Content Creation

Last segment we spoke about the importance of good content and how to dig deep to find information that’s of value to your followers. In this post we’re going to chat about content creation. This information will be beneficial to [...]

By |June 23rd, 2016|Social Media Marketing|0 Comments

The Three-step Online Reputation Management Primer

"Help!" she cried.

This is not the opening line of a horror movie or a detective novel. It is the opening line of a conversation I had a few months back with a lady who couldn't get a job [...]

By |June 20th, 2016|Marketing, SEO, Social Media Marketing|2 Comments

What Is Facebook Ad Targeting & How To Use It

Facebook Ads have been around for as long as Facebook has and they are now a great portion of any Digital campaign that is in direct contact with customers and of course, a basic ingredient on How To Create A [...]

By |June 10th, 2016|Marketing, Social Media Marketing|0 Comments

Listen Up! Establishing A Small Business Listening Strategy

Social listening isn't just a strategy for enterprise-level organizations. There isn't a business, organization, or individual who couldn't benefit from opening their ears up to feedback and recognizing its value.

If you work with small businesses or are part of a [...]

By |June 8th, 2016|Social Media Marketing|0 Comments