Get More Traffic and Leads with Small Business SEO
Doing SEO for small businesses is an art – balancing the right strategy with a limited budget.
At SEP, we understand the challenges small businesses face when it comes to tackling SEO. Your small business needs to produce results in the short term without ignoring vital SEO needs that can cause your website issues in the long-term. We can help you will all your SEO needs – from A to Z.
The Search Engine People Approach for Small Business SEO:
Monitoring Website Health
Small business SEO should prioritize user experience on their website. When a person visits your site, make it easy for them to navigate the pages and make it search engine friendly.
If your website is built on WordPress the good news is there are several optimizations that can be made on this CMS.
Our team has the internal resources to execute technical changes to your website. Whether it’s helping it load faster or creating a better user experience to drive more conversions. We can offer you a webmaster on retainer with two full time developers to cross more tasks off your list.
Keyword Research and Competition Analysis
Through a discovery call process with the client, the SEP team will work to understand their business and discover their top competitors. This insight is key to informing keyword research to pinpoint which words are being searched by potential leads and customers.
Leveraging this research, the team will map out the keywords on existing website pages alongside determining if there are content gaps that require new website pages to be built. The mapping also will identify existing pages that could be used for the targeted keywords.
SEO Recommendations and Implementation
The SEP team will provide SEO recommendations for pages that will be used to target top keywords such as:
- Title tags
- Description tags
- Body content
If you don’t have the resources to implement these changes, we can readily implement on-page SEO changes to your website quickly.
Google My Business Optimization
For small businesses with a physical location, a Google My Business (GMB) profile can help improve rankings. SEP will optimize your business profile and use our customer advocacy system to attract more positive reviews. These are upvotes that tell Google you’re a trusted business.
Small businesses may not want to invest in expensive PR services to get word out about their products/services. This means the potential for getting links to their website can be challenging. However, a strong link profile is necessary for ranking. Search Engine People has a state of art link building solution that considers quality and quantity without breaking the bank.
Why Choose Our Small Business SEO Services?
With more than 1000 small business SEO projects under our belt, SEP has the experience to take your website to the next level. Start ranking at the top of Google’s search engine results pages for relevant and highly converting keywords to drive more customers to your business.