Twitter’s analytics dashboard is home to some of the most important data about your Twitter account. In this article, we’re going to look at how you can benefit from your Twitter analytics data. We have a list of 12 [...]
For every marketer, online branding is a puzzle that they must piece together themselves. Let’s face it, the guides you can find online can only cover so much. At the end of the day, you still have go through [...]
An eMarketer report establishes that the global sales from retail will surpass $27 trillion in 2020. There are tons of other studies pointing out to this one trend that online retail is growing at an incredible pace globally. However, [...]
Next time you walk into a store take special care to notice your surroundings. How air conditioned is the space? What music are they playing and at what volume? Are there any unusual scents in the air you might [...]
Influencers have taken the marketing industry by storm. And by now, most marketers are familiar with planning and executing influencer marketing campaigns. But even if they can successfully execute their campaigns, they still face the challenge of measuring their [...]
Dynamic ads match the right people with the right products. Much like retargeted AdWords campaigns, Facebook’s ad service maximizes each dollar spent on digital advertisements. With such a large active user base, it makes sense for B2B and B2C [...]
Google’s unpredictable algorithms updates and ever-changing ranking criteria often leave marketers breathless. In some cases, such enhancements make sense and require few changes here and there. Still, catering to Google’s mood swings is mostly a hair-pulling task! [...]
How well is your social media strategy working for you? Everyone knows that when used effectively, social media can be a powerful asset. But, there’s a vast difference between causally posting a blog article or two and a well [...]
Synopsis: Negative SEO can highly affect your website’s performance. Read on to know how you can identify and prevent it. Are you a victim or vulnerable to negative SEO? Don’t be caught off-guard. There are so many people who want [...]
So far in 2017, nearly 70 Macy’s locations are set to be closed. Sears and Kmart are closing 150 stores across the country. Amazon is currently poised to take the throne of the retail industry and Uber has claimed [...]
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