Whether you run a large corporation or a small local business, getting traffic to your brand's website is paramount. More traffic means more customers, better search engine rankings, and better visibility for your brand as a whole. It's likely that [...]
We all know by now that more and more people are using their cell phones to find products and services. In fact, Google Maps is the most used smartphone app, used by 54% of all smartphone users. That's a lot [...]
For better or worse, the cultural phenomenon known as "Kimye" is here to stay. Visit just about any social media or news website, and you'll be bombarded with images and stories of power couple Kim Kardashian and Kanye West. While [...]
In today's day and age, large corporations are shelling out millions for marketing and public relations campaigns. It can seem daunting and near impossible to compete for the spotlight - especially if you're a smaller company with limited resources and [...]
At the start of a new year we like to look back to consider where we've been and make a plan for the months to come. I wanted to take a look back at some of the creative and inspiring [...]
SEO and public relations both come from a past of scumminess and irresponsible behavior. Since PR is an older industry they've had the time to improve their reputation and establish itself as a necessary marketing component for every company. SEO, [...]
Most website managers are familiar with PageRank. Its Googles way of figuring out which web pages are more popular than others. In the eyes of Googles search algorithm, popular equals quality. After all, why would a bunch of people visit [...]
Recently, I had the unenviable task of trying to have a website's Google penalization lifted so the site could regain the significant traffic and rankings it lost after the penalty. Personally, I've been interested in reading about what's worked and [...]
What Eric Schmidt said: "Within search results, information tied to verified online profiles will be ranked higher than content without such verification, which will result in most users naturally clicking on the top (verified) results. The true cost of remaining [...]
The days of Google PageRank's link-based dominance are numbered. While it's no secret that Google has been working on undermining the SEO manipulators who use link building schemes and black hat methods to rise in the search rankings, we now [...]
