Inbound Marketing

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4 Lessons on Content Marketing – The Hard Path that Keeps on Giving!

It's been over two years since I started my bootstrapped venture. With very little money to spend and no major investment backing, I was looking at ways to spread the word about my product and couldn't afford to spend [...]

By | January 19th, 2018|Content, Inbound Marketing|Comments Off on 4 Lessons on Content Marketing – The Hard Path that Keeps on Giving!

How To Create A Successful Content Strategy With Influencer Marketing (A Complete Guide)

The biggest benefit of working with influencers is that they can help you create more authentic content about your brand. In fact, two separate studies by Linqia and TapInfluence have both shown that influencer marketing is best for more [...]

By | November 27th, 2017|Inbound Marketing|Comments Off on How To Create A Successful Content Strategy With Influencer Marketing (A Complete Guide)

5 Steps To An Influencer Marketing Strategy

Influencer marketing is vital for any consumer-facing brand in 2017. The concept is certainly not new. Many brands have used influencers as marketing assets in some form or another for decades. So, how has influencer marketing evolved? The rise of [...]

By | February 28th, 2017|Inbound Marketing, Marketing, SEO|Comments Off on 5 Steps To An Influencer Marketing Strategy