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Is Your Site Optimized for Google’s Mobile First Indexing?

A study from 2017 revealed 57 percent of all online traffic now comes from mobile devices. In response to the significant shift, Google announced it would develop Mobile First Indexing. The index makes mobile content the first thing Google [...]

By | June 25th, 2018|Mobile|Comments Off on Is Your Site Optimized for Google’s Mobile First Indexing?

Canadian Lessons For Mobile Advertisers

What does the future hold for mobile advertising? Is it safe to assume mobile advertising is another fad that will fade away? Alternatively, is it a new trend that must be embraced by all marketers if they are to [...]

By | May 3rd, 2018|Mobile|Comments Off on Canadian Lessons For Mobile Advertisers

Challenge: How To Retain Your App Users

There's no way around it, we live in an app-saturated world. There are well over 4 million apps available via Google Play and Apple App Store alone, and that number is growing every day. Statista The downside [...]

By | January 8th, 2018|Mobile|Comments Off on Challenge: How To Retain Your App Users

Mobile Design Kills Conversions: Here’s What to Do About It

Mobile traffic has increased steadily for the past several years, overtaking desktop traffic for the first time late last year, so it’s no wonder why webmasters have scrambled to make their websites more appealing to mobile visitors. In line [...]

By | December 1st, 2017|Mobile|Comments Off on Mobile Design Kills Conversions: Here’s What to Do About It

How To Double Your App Downloads With App Store Optimization

So you’ve studied your target audience for a long time and created an app that perfectly solves their challenges. You’ve gone the extra mile and put in efforts to create a great user interface and interesting tutorials too. But [...]

By | November 20th, 2017|Mobile|Comments Off on How To Double Your App Downloads With App Store Optimization

The Mobile-Only Connection Impact

The mobile revolution has led a growing number of Americans to abandon home broadband entirely. How should businesses react? Over the past decade, the internet has become steadily more pervasive, and according to the latest statistics, nine out of [...]

By | November 3rd, 2017|Mobile|Comments Off on The Mobile-Only Connection Impact

The 5 Most Important Voice Search Stats For Marketers

With recent advancements in artificial intelligence and natural language processing, people can’t get enough of voice-enabled digital assistants like Alexa, and the voice-enabled speakers they call home. As a marketer, you know what this means, right? Ready or not, [...]

By | November 2nd, 2017|Mobile|Comments Off on The 5 Most Important Voice Search Stats For Marketers

Mobile Marketing Hacks On A Shoestring Budget

One of the most powerful digital marketing tools today is literally within your arm’s reach or, actually, in your hands right now while you’re reading this post. I’m talking about your mobile device, your smartphone particularly, which you seem [...]

By | June 14th, 2017|Mobile|Comments Off on Mobile Marketing Hacks On A Shoestring Budget