Social Media Marketing

/Social Media Marketing

10 Things To Do On Social After A PR Crisis

Social media has become a go-to platform for public relations professionals. In a matter of seconds, a brand can send a message that will reach loyal customers, potential consumers, news networks, and others. Some companies handle crises on social [...]

By | November 9th, 2017|Social Media Marketing|Comments Off on 10 Things To Do On Social After A PR Crisis

Twitter Optimization: How To Benefit From Your Twitter Analytics Data

Twitter’s analytics dashboard is home to some of the most important data about your Twitter account. In this article, we’re going to look at how you can benefit from your Twitter analytics data. We have a list of 12 [...]

By | September 25th, 2017|Analytics & ROI Analysis, Social Media Marketing|Comments Off on Twitter Optimization: How To Benefit From Your Twitter Analytics Data

How To Calculate The ROI Of Influencers’ Posts

Influencers have taken the marketing industry by storm. And by now, most marketers are familiar with planning and executing influencer marketing campaigns. But even if they can successfully execute their campaigns, they still face the challenge of measuring their [...]

By | September 19th, 2017|Analytics & ROI Analysis, Social Media Marketing|Comments Off on How To Calculate The ROI Of Influencers’ Posts

How to Use Facebook’s Dynamic Ads

Dynamic ads match the right people with the right products. Much like retargeted AdWords campaigns, Facebook’s ad service maximizes each dollar spent on digital advertisements. With such a large active user base, it makes sense for B2B and B2C [...]

By | September 18th, 2017|PPC, Social Media Marketing|Comments Off on How to Use Facebook’s Dynamic Ads