Search Engine People recently brought our team together for our 2026 Town Hall.

The Town Hall gave us an opportunity to step away from the day-to-day, connect as a team, and talk about the changing digital marketing landscape, the growing impact of AI, and how we continue evolving to better serve our clients.

As our industry continues to change, bringing our people together to share ideas, learn from one another, and stay aligned remains an important part of how we move forward.

A big thank you to everyone at SEP who participated and contributed to the conversation.

Different times. Brighter together.

About the Author: Wisam Abdulaziz

Wisam Abdulaziz is the President of Search Engine People, one of Canada’s leading digital marketing agencies. With over two decades of experience in SEO, paid media, and digital strategy, Wisam helps brands stay ahead in a rapidly evolving search landscape. His passion lies in leveraging AI, GEO, and AEO to drive measurable growth. When he’s not leading teams or optimizing campaigns, he’s exploring how emerging technologies like LLMs and generative search are reshaping the future of discovery.