White Label SEO Services for Agencies & Resellers

Done-for-you SEO. Fully branded for your agency. Scalable, transparent, and results-driven.

Partner with the leading provider of white label SEO, reseller SEO, and wholesale SEO services. Increase client retention, drive recurring revenue, and expand your service offerings—without hiring a single in-house SEO expert. Start growing your agency today!

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Our SEO Methodology

Don't let your agency fall behind. Offer SEO services that work, without the overhead.

Done-for-you SEO. Fully branded for your agency. Scalable, transparent, and results-driven.

Partner with the leading provider of white label SEO, reseller SEO, and wholesale SEO services. Increase client retention, drive recurring revenue, and expand your service offerings—without hiring a single in-house SEO expert. Start growing your agency today!

Our SEO Methodology

Some of Our 3,000+ Clients

What Is White Label SEO?

White label SEO (also known as reseller SEO or wholesale SEO) allows marketing agencies to offer professional search engine optimization services under their own brand. We do all the heavy lifting—from audits to link building—while you maintain the client relationship and grow your revenue.

Is White label SEO beneficial for your agency?
Consider this:

  • In-house SEO teams pose High overhead and staffing costs

  • You might have limited SEO expertise or bandwidth to deliver consistent results

  • Scaling SEO offerings looks daunting while focusing on other marketing channels

  • You can risk losing clients to full-service competitors

Our wholesale SEO solutions solve these problems with:

  • Expert-managed SEO strategies

  • Flexible packages to scale with your client base

  • White-labelled deliverables

Why Choose Our Reseller
SEO Program?

Top Benefits of Partnering With Us:

  • Completely White Labelled

    Your branding on every report, dashboard, and deliverable. We stay invisible while your brand shines.

  • Fully Managed SEO Campaigns

    From keyword research to link building, we handle the strategy, execution, and optimization.

  • Scalable Solutions

    Whether you have 2 clients or 200, our infrastructure supports your growth.

  • Client-Retention Focused

    Your branding on every report, dashboard, and deliverable. We stay invisible while your brand shines.

  • Revenue-Boosting Packages

    Upsell SEO with confidence and increase your agency's monthly recurring revenue.

  • Check Our SEO
    Methodology

What Sets Us Apart:

  • 20+ Years in Business and 3000+ Satisfied Clients

  • Custom strategies tailored to your client's goals and industry

  • Dedicated account managers for clear, proactive communication

  • Transparent, accurate reporting that leads to actionable insights

  • 100% confidentiality—your clients never know we exist

  • White glove onboarding and support for your agency team

Our White Label SEO Methodology

  • Comprehensive SEO Audit: Site structure, backlink profile, on-page issues, competitor analysis
  • Custom Strategy Development: Industry-specific tactics aligned with client goals and timelines

We utilize industry-leading tools to conduct thorough analyses of your client's website, including technical infrastructure, on-page optimization, content quality, backlink profile, and competitor landscape. This forms the foundation for a customized and effective SEO strategy tailored to your client's specific business objectives and target audience.

  • One journey optimization (SERP to conversion): User Experience Enhancements, such as improved bounce rates and time on site, leading to better rankings
  • Conversion Rate Optimization (CRO) Understanding your audience's needs and applying UI/UX best practices to increase the rate of users converting on your site
  • One search integration
  • Website architecture optimization

  • Crawlability and Indexability optimization: Crawl errors, XML sitemaps, robots.txt, indexability
  • Mobile & Schema Optimization: Fully responsive design and structured data for rich results
  • Speed optimization (Core Web Vitals); Sitemaps customization and optimization
  • Feed optimization for followers and Google News

We address critical technical elements such as website architecture, canonical tags, schema markup implementation, HTTPS security, and mobile-first indexing compliance. This ensures proper indexability and crawlability for search engine bots, resolves technical errors that hinder ranking, and creates a solid technical foundation for long-term SEO success.

  • Advanced tracking setup: Google Analytics 4, Search Console, Tag Manager, and rank tracking tools
  • Performance monitoring: Ongoing reviews and proactive adjustments based on data trends
  • KPI analysis
  • insightful dashboard and custom tracking tools

We set up comprehensive tracking to monitor key performance indicators (KPIs) such as organic traffic, keyword rankings, conversions, and user engagement metrics. This provides clear visibility into SEO performance, data-driven insights for strategic adjustments, identification of high-performing areas and areas needing improvement, and demonstrable ROI for your clients.

  • In-depth Keyword Research and keyword mapping: Competition analysis. Intent-focused, high-converting keyword sets
  • High-Quality Content Production: SEO-optimized, original content for blogs, service pages, and more
  • Educational content creation to achieve industry thought leader status (Google discover friendly like pillar and cluster pages)

We conduct in-depth keyword research to identify relevant and high-potential keywords that align with your client's target audience and business goals. Our experienced content team creates engaging and SEO-friendly content that attracts organic traffic, improves search engine rankings for target keywords, and increases website authority and relevance.

  • On-Page Optimization: Titles, meta tags, H1-H6, internal linking, and keyword density
  • Content Quality Reviews: Ensuring alignment with E-E-A-T standards and readability
  • Contentious interactive on-page SEO to identify and fill content gaps
  • Refreshing content and SEO elements for declining pages
  • Dynamic on-page optimization and rich snippets

We optimize all on-page elements, including title tags, meta descriptions, header tags, URL slugs, image alt text, and internal linking. Our thorough content analysis ensures content is well-structured, comprehensive, and optimized for target keywords while providing value to the user.

  • Quality High-Traffic Link Building: Manual outreach, guest posting, and citation building
  • Authority Development: Strategies to build trust signals and domain strength
  • Citation building and Google Business profile optimization
  • Linkable assets creation (SME) + content marketing

We implement ethical and effective link-building strategies to build your client's website authority and credibility. This includes outreach to relevant websites, content promotion, and building valuable relationships within the industry. We adhere to strict quality guidelines to ensure sustainable and ethical link building.

  • Branded Monthly Reports: Including all relevant data, insights and next steps
  • Custom Dashboards: Track progress and evaluate performance
  • Client-Facing Insights: Clear explanations to help you demonstrate ROI

Reports are fully white-labeled ensuring a seamless experience for your clients. They highlight key wins, ROI, and next steps—ready to share with your clients. This provides clear demonstration of the value of SEO, improves client communication and understanding of results, and strengthens client trust in your agency's expertise.

How Our White Labelling Process Works

Unlock Your Digital
Marketing Success

  • 1

    Discovery & Onboarding

    Schedule a free consultation call where we learn about your agency, clients, goals, and work on your proposal.

  • 2

    SEO Strategy Kickoff

    We audit the client's website and present a custom roadmap.

  • 3

    Execution

    Our team handles all deliverables while you remain the point of contact.

  • 4

    Reporting

    We generate monthly reports, provide deliverables and clear next steps.

  • 5

    Support & Communication

    Dedicated account manager for open communication and support.

What Our Clients Say about Our SEO Services

Our SEP rep is friendly, knowledgeable, and always willing to answer our questions or explain things in detail. We are confident in our partnership and the work they do for us.

Lisa Parise

Attention to detail and plans for consistent growth and improvement.

Kevin Caspersz

We continue to get inquiries and the digital marketing program is working well for us, based on keywords and target markets within the metal fabrication industry.

Colin Brunet

We see consistent results that keep us coming back for more.

Department VP

They lifted a lot of weight off our team's shoulders.

Spencer Smith

SEP has the fastest turnaround and response time of any vendor I have worked with in my 15+ year career.

Glendon Bunn

Frequently Asked Questions (FAQ)

White label SEO is a service where we perform SEO work under your brand, allowing your agency to resell SEO to your clients without building an in-house team.

You resell our SEO packages to your clients. We do the work, you manage the client relationship, and everything is branded as your agency.

No. We operate entirely behind the scenes and under your brand. All communications, dashboards, and deliverables are white labeled. Our process is 100% confidential.

We use tools like GA4, Search Console, and rank tracking platforms to monitor keyword rankings, traffic, and conversions.

Yes. Every campaign is tailored to meet your client's goals, industry, and budget.

We support SEO for local businesses, e-commerce, SaaS, professional services, and more.

Absolutely. We provide white hat link building via guest posting, digital PR, and niche-relevant outreach.

All content is written by experienced SEO copywriters and reviewed by editors before delivery.

No. We believe clients should keep us on as their SEO agency in Toronto because we are doing great work that gets results and not because they’re locked into a long-term agreement. We know the contract only gets renewed if we produce results.

Every SEP contract includes a simple “out clause” with a minimum notice requirement designed to allow us to keep the project moving forward before we part ways.

We offer volume-based pricing and dedicated account managers for agencies with growing SEO portfolios.

You get a dedicated account manager and regular updates. We never contact your clients directly.

We provide branded, easy-to-understand reports with clear metrics and insights—ready for you to share with your clients.

Ready to Scale Your Agency With White Label SEO?

Contact us to Schedule a 15-Minute Strategy Call or get more information to see how we can help you grow faster.

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Get Started With White Label SEO Today. Schedule a 15-min Free Strategy Call with our SEO experts.