Smarter Advertising Starts Here

Connect HubSpot CRM to Google Ads for Lifecycle-Based Growth

Stop wasting ad spend on unqualified leads. With a powerful integration between HubSpot and Google Ads, you can target, nurture, and convert high-quality prospects using real-time CRM data.

What You’ll Get

  • Integrated HubSpot–Google Ads setup

  • CRM segmentation and smart list strategy

  • Lifecycle-based audiences and bid optimization

  • Workflow automation templates

  • Reporting that actually tracks revenue

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Book a strategy call with our speacialists and boost revenue with Hubspot CRM

Connect HubSpot CRM to Google Ads for Lifecycle-Based Growth

Stop wasting ad spend on unqualified leads. With a powerful integration between HubSpot and Google Ads, you can target, nurture, and convert high-quality prospects using real-time CRM data.

Our Methodology

Some of Our 3,000+ Clients

Why Integrate HubSpot CRM with Google Ads?

  • Smarter Targeting: Use lifecycle stages to reach the right audience at the right time.

  • Value-Based Bidding: Push real customer value back into Google Ads to improve ROI.
  • Automated Nurturing: Trigger follow-ups and list updates instantly with workflows.
  • Closed-Loop Reporting: Know which campaigns are generating MQLs, SQLs, and revenue.

How It Works:
Step-by-Step

Unlock Your Digital
Marketing Success

  • 1

    Connect Your Accounts

    Easily sync your Google Ads account with HubSpot. HubSpot will automatically apply tracking and start collecting performance data from day one.

  • 2

    Define Customer Lifecycle Stages

    Tag your leads with meaningful stages like MQL, SQL, and Customer. This gives you precision when segmenting and retargeting your contacts.

  • 3

    Assign Conversion Value to Leads

    Not all leads are created equal. Assign real or estimated values to each lifecycle stage to send back to Google for smarter bidding.

  • 4

    Create Smart Lists for Targeted Campaigns

    Build dynamic audiences based on lifecycle, behavior, or campaign source. Then sync these lists to Google Ads for retargeting or lookalike campaigns.

  • 5
    Automate Everything with Workflows

    Use HubSpot workflows to:
    • Update lifecycle stages
    • Trigger internal notifications
    • Add contacts to synced ad lists
    • Track conversions across the funnel

  • 6

    Push Offline Conversions to Google Ads

    Use GCLID-based matching to report closed deals and revenue back to Google, enabling accurate campaign optimization and real ROI tracking.

  • 7

    Optimize Based on Real Outcomes

    Shift ad spend toward campaigns that deliver real results — more MQLs, SQLs, and customers — not just clicks.

What Our Clients Say about Our SEO Services

Our SEP rep is friendly, knowledgeable, and always willing to answer our questions or explain things in detail. We are confident in our partnership and the work they do for us.

Lisa Parise

Attention to detail and plans for consistent growth and improvement.

Kevin Caspersz

We continue to get inquiries and the digital marketing program is working well for us, based on keywords and target markets within the metal fabrication industry.

Colin Brunet

We see consistent results that keep us coming back for more.

Department VP

They lifted a lot of weight off our team's shoulders.

Spencer Smith

SEP has the fastest turnaround and response time of any vendor I have worked with in my 15+ year career.

Glendon Bunn

Ready to Make Every Click Count?

Let us help you connect your CRM to your advertising for smarter targeting and better results.

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