As a small business entrepreneur, your web presence should be a top priority regardless of whether your online activity is at the core of your venture or a mere supplement to an existing brick and mortar. The process of harnessing [...]
So what keeps optimizers digging in their heels? Why are there any left? Because, with few exceptions, we love what we do. You have to love this job to keep it.
We – readers and writers – learn from the articles and comments, increasing our own knowledge. In turn, our increased knowledge is incorporated into our business practices. Our practices are incorporated into client-level knowledge; this knowledge is passed to others, and so on.
You still need traditional marketing. The real trick is to learn how to integrate the two into your current marketing strategy. When you find a way to merge the two methods, you can develop a powerful marketing plan that utilizes the best of both worlds.
Social media marketing really can do many things, but there are a few it can’t do – and those few things are doozies.
Use this actionable, 4 step content development process to increase output and reduce frustration.
I love vacation and I love Europe. But there's a downside...
Get social and stay social while respecting your time constraints.
No rocket science required. Read. Apply. Cash in.
How many times have you stared at your website, wondering when the sales would start coming in? How long have you spent clicking through pages, pouring over content and checking links, just in case a visitor happens to drop in? [...]