HebaHosny

/Heba Hosny

About the Author: Heba Hosny

Heba Hosny is an award-winning and HubSpot certified marketing consultant, SEO copywriter and social media strategist. She's a Canadian/Egyptian artist who strives to portray the best of both worlds (the East and the West) through her though-provokingly funny artwork. Her artistic passions include script writing, humorous poetry, songwriting, singing, drawing and acting. To add more creative juice to her online freelancing career, Heba teaches improvisational drama in a children's art center in Cairo.

Heba Hosny's Portfolio

Are You Making These 5 Customer Retention Mistakes? Pardon Your Poor ROI!

“It takes 20 years to build a reputation and five minutes to ruin it. If you think about that, you’ll do things differently.” - Warren Buffet In plain English, customer retention means getting your customers hooked on your products/services [...]

By | March 21st, 2017|Analytics & ROI Analysis, Conversion Optimization|Comments Off on Are You Making These 5 Customer Retention Mistakes? Pardon Your Poor ROI!

Influencer Marketing 101 – Top Influencers Share Their Success Secrets [Interview] (Part 5)

The previous articles in the "Influencer Marketing 101" series covered the following areas: How to identify and track the right influencers (Part 1) Proven influencer pitching tactics (Part 2) Creative Ways to Compensate Influencers [Case Studies] (Part 3) How to [...]

By | November 8th, 2016|Content, Social Media Marketing|Comments Off on Influencer Marketing 101 – Top Influencers Share Their Success Secrets [Interview] (Part 5)

Influencer Marketing 101 – Creative Ways to Compensate Influencers [Case Studies] (Part 3)

The previous articles in the "Influencer Marketing 101" series covered the following areas: How to identify and track the right influencers (Part 1) Proven influencer pitching tactics (Part 2) This comprehensive series is sequential. For maximum value, I highly recommend [...]

By | May 31st, 2016|Content, Inbound Marketing, Marketing, Social Media Marketing|Comments Off on Influencer Marketing 101 – Creative Ways to Compensate Influencers [Case Studies] (Part 3)

Influencer Marketing 101 – Smart Influencer Pitching Tactics (Part 2)

"If you can make cherry-picked influencers fall in love with your brand and GENUINELY appreciate its value, they will AUTHENTICALLY introduce it to their trusting audience and your ROI will soar." - Heba Hosny In the previous article in the [...]

By | March 28th, 2016|Inbound Marketing, Social Media Marketing|Comments Off on Influencer Marketing 101 – Smart Influencer Pitching Tactics (Part 2)

Influencer Marketing 101 – How to Identify and Track Influencers (Part 1)

"Turn strangers into friends Turn friends into customers And then... do the most important job: Turn your customers into salespeople." Seth Godin - Flipping The Funnel This timeless quote is the foundation upon which influencer marketing is built. While a [...]

By | February 2nd, 2016|Lead Nurture & Marketing Automation, Marketing|Comments Off on Influencer Marketing 101 – How to Identify and Track Influencers (Part 1)