Insanity is..."doing the same thing over and over and expecting a different result." - Albert Einstein As I compared the B2B Content Marketing 2016: Benchmarks, Budgets, and Trends North America report with the equivalent 2015 report, I was shocked to [...]
"Marketing is no longer about the stuff that you make, but about the stories you tell." Seth Godin When you publish a textual blog post, you can tell how engaging it is through comments, social sharing, bounce rate and so [...]
"When It comes to personal branding, it doesn't matter how good you are. What matters is how good you are in showing it" - Heba Hosny I'm very excited to share proven content marketing best practices that I have cultivated [...]
No matter what you do, your job is to tell your story - Gary Vaynerchuk As usual, Gary V. is RIGHT. The following stats prove it. 52% of marketers worldwide believe that video best ROI compared to other types of [...]
According to Hinge Research Institute, businesses that generate 60% of their leads online are two times profitable compared to those generating less than 20% of their leads online. I've been reading extensively about B2B Lead Nurturing best practices. The more [...]
The content marketing scene is brimming with big players. Most of them get noticed soon enough because hungry audience are eager for outstanding content. As a self-proclaimed Aha expert, I enjoy following content marketers who have an edge. To name [...]
How are you planning to align your 2015 content marketing strategy to your overall business objectives? How can you make the most out of your hits and misses in 2014 when crafting your content marketing plan for 2015? What are [...]
If you are "content" with great content, Please reconsider So you won't repent! Now is the time to get discontent. Never settle for less than OUTSTANDING content! I am not sure how you feel about my mini-poetry style! We can [...]
Maze by stevemonty To some businesses, Digital marketing can seem like an endless maze. To others, it is a paved road to massive success. If you prefer the second scenario, you need to overcome 4 major Digital marketing [...]
When was the last time you forwarded a Newsletter that you really liked to friend? How frequently do you unsubscribe from Newsletters? Have you been a subscriber to a Newsletter(s) for more than a year? My wild guess is that [...]
