If you are running ads on Google then you probably want more customers to visit your business. Local extensions allows you to display your address, a map to your location, or the distance to your business underneath your main [...]
Businesses are trying to outdo each other in various ways and ensure their name gets listed at the top. This is how a typical Google search result page looks like when you are searching with a local key phrase [...]
A/B Testing is the practical approach to test one thing against another. The concern some SEO's and marketers have is that A/B testing could backfire. Concerns and questions such as: What If Google perceives my tests as an attempt [...]
For search marketing campaigns, Valentine is just around the corner. Valentine sales are booming, surpassing 18.9 billion dollar. Isn’t this exciting? So, without further ado, let’s take a look at some of the best resources that will enable you to [...]
Twitter lets you create objective based ad campaigns in order to reach the right people at the right time. Whether you want to stay local or reach a global audience, Twitter is the perfect platform for your advertising needs. You [...]
Content Marketing is an increasingly popular strategy for online user engagement and a successful brand identity. The budget for a quality content keeps growing and the momentum does not seem to lose. The reason is quite simple. Content marketing provides [...]
Small things make big differences when it comes to conversions. It is incredibly important to understand how your customers think and react. Smart marketers use psychology legally, ethically, and respectfully to attract and engage consumers, and compel them to buy. [...]
Personalization and segmentation are the current marketing trends that are enabling marketers to reach only the interested consumer in order to increase the chances of conversions. Unbounce rightly says, Try to appeal to everyone and you'll appeal to no one. [...]
We all are being pushed towards a mobile first consumer marketplace and SMB's are still lagging behind in terms of a mobile optimized website. With lightning fast internet connections and 4G standards already in place, the time has never been [...]
How well prepared are you for a technical site audit? Here are some here are 5 points not to miss. 1. Take Mobile Optimization To The Next Level Mobile is critical for your business. More than half of the search [...]
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