Some product team managers get involved with work on the ground level, micromanaging their team members. This article will advocate for a broader approach, allowing team members to explore their own ideas and worry over the details while the manager [...]
Mobile commerce is exploding. No hyperbole there. It just is what it is. Mobile is very close to matching desktops in terms of transactions and a stunning 40% of transactions are taking place across multiple devices. Beyond [...]
Local SEO can be a touchy subject. It's filled with pitfalls and problems, but just as many opportunities to improve if you know where to look. Keeping this in mind, let's take a gander at some of the shifting standards [...]
It behooves most ecommerce sites to maximize their bottom line. Some attack this with a top-down approach; trying to boost overall traffic and make sure it doesn't decline. Others look to increase the value of each order that a customer [...]
Personalization is the newest frontier for UX professionals. An overall positive user experience for a vast audience is obviously still a goal, but taking collected knowledge about individual users, leads, visitors, or customers whatever the case may be is a [...]
The user experience of a website is an integral part of any web strategy. Users are the only ones who determine the efficacy of your offering. Therefore, it’s a good idea to make sure their needs are represented throughout the [...]
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