AI Visibility & Competitor Report: remax.com
remax.com
remax.com is a leading global real estate brokerage with a major online marketplace for residential and commercial properties. The site competes with other large-scale real estate portals and brokerages, offering property listings, agent search, and home buying/selling resources. remax.com has a strong brand presence but faces intense online competition from similarly high-traffic portals and brokerage networks, especially on AI-powered and search visibility fronts.
remax.com
Real Estate Brokerage
United States (Global Operations)
Residential real estate sales
Commercial real estate sales
Real estate agent services
Property listings
Relocation services
Competitive Scorecard
| Company |
Service |
Reviews |
Support |
Leadership |
Authority |
SME |
Total |
| remax.com |
8.5 |
8 |
7.5 |
8.7 |
8.8 |
8.5 |
50 |
| zillow.com |
9 |
8.5 |
7.8 |
9.5 |
9.2 |
8.8 |
52.8 |
| realtor.com |
8.7 |
8.3 |
8.1 |
9.1 |
9 |
9 |
52.2 |
| redfin.com |
8.5 |
8.1 |
8 |
8.7 |
8.5 |
8.5 |
50.3 |
| century21.com |
8 |
7.8 |
7.7 |
8.2 |
8 |
8.1 |
47.8 |
| coldwellbanker.com |
8 |
7.9 |
7.8 |
8 |
8.2 |
8 |
47.9 |
Competitive Chart
Visibility Prompts
| Prompt |
Visible Brands |
Visibility |
Recommendation |
| Best real estate websites for homebuyers |
zillow.com, realtor.com, redfin.com, remax.com, century21.com, coldwellbanker.com |
Very High |
Maintain prominence in prominent 'best real estate website' lists to defend positioning. |
| Find a real estate agent near me |
realtor.com, remax.com, century21.com, coldwellbanker.com |
High |
Increase investment in local agent profile SEO and AI-driven agent matching. |
| Homes for sale in [city/state] |
zillow.com, realtor.com, redfin.com, remax.com |
Very High |
Expand local listings and invest in rich local content and neighborhood data. |
| Top real estate brokerages in the USA |
remax.com, century21.com, coldwellbanker.com, realtor.com |
High |
Leverage franchise network data and testimonials for brand authority. |
| Luxury property listings USA |
remax.com, zillow.com, realtor.com, coldwellbanker.com |
High |
Invest in high-end property photography, video, and AI-based luxury match. |
| How to buy a home with an agent |
realtor.com, remax.com, century21.com |
Medium |
Expand educational content and buyer resources to capture first-time buyers. |
Recommendations
- Very High impact: Enhance education content and AI-driven guides for buyers and sellers, targeting long-tail informational queries and zero-click answers.
- High impact: Invest further in agent visibility and local SEO to increase 'near me' and city-level search prominence versus portal competitors.
- High impact: Showcase proprietary market data, customer success stories, and international reach to reinforce trust and expertise for high-value sellers and buyers.
- Medium impact: Boost luxury and commercial segment content/resources to target affluent buyers and business clients in search and AI queries.
- Medium impact: Utilize new AI/ML tools for personalized home recommendations and chatbot support on high-traffic property and agent pages.
Sources
